Essays 301 - 330
buying behavior of its target market- the ad tells them that it is "okay" to continue purchasing Tylenol so long as they do so onl...
In five pages this research paper considers teen and women tobacco addiction in a consideration of target advertising in a discuss...
In six pages this paper discusses the case against R.J. Reynolds regarding its advertising campaign featuring 'Joe Camel' in a con...
In a paper consisting of twelve pages the decision to ban advertising from the broadcast media is examined with the position suppo...
This research report examines the concept of comparative advertising. What is it? Issues surrounding the use of the technique are ...
In about four pages footwear fashion trends of the 1990s are discussed with an analysis of designer brand advertising promotions. ...
This paper examines the history and advent of print advertising. This four page paper has no bibliography....
Public opinion and print media's effectiveness in influencing it are the focus of this paper consisting of six pages in which an a...
In ten pages this paper examines similarities and differences in automobile advertising in Sweden, Japan, and China. There is the...
In thirty pages this report considers European and American approaches to pharmaceutical advertising in an examination of similari...
In seven pages this paper discusses the organization of a local State Farm insurance agency in a consideration of promoting commun...
In five pages this paper assesses whether or not public service ads that evoke reader or viewer fear are successful. There are 4 ...
In five pages this paper examines an advertising project designed to assist home based business with their banking and money manag...
In six pages this paper examines how to evaluate the effectiveness of advertising and marketing plans. Six sources are cited in t...
In five pages a professional North Texas soccer team is discussed in terms of a hypothetical direct mail campaign that targets spe...
This marketing case study that examines this influential agency's talents and marketing savvy consists of eleven pages of analysis...
In sixty two pages this paper presents a comprehensive overview of the airline industry and examines the effects of deregulation i...
In eight pages De Beers advertising is evaluated in terms of its successful diamond marketing regarding adhering to basic principl...
In five pages this paper examines the consumer appeal of media advertising with examples from such countries as the U.S., portions...
In five pages this research proposal assesses the financial factors involved in the establishment of a head injury risk reduction ...
In eight pages this paper examines America's history of quackery and scams with the pharmaceuticals industry the primary focus. T...
In two pages this paper presents the product Rogaine's promise of hair regrowth as an example of magazine advertising fallacy. On...
In five pages this paper discusses the detrimental effects of the Joe Camel ads in terms of targeting the youth market and increas...
In this paper that contains five pages an issue of Family Circle from 1999 is used to discuss how mass media executive decisions a...
In twenty pages this paper discusses the negative electorate repercussions of political advertisements. Twelve sources are cited ...
In five pages advertising with SPSS is analyzed in order to ascertain effectiveness and assessments of both positive and negative ...
In five pages recent cases involving deceptive advertising are considered in a discussion of unethical and deceptive advertising d...
In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...
should have great potential for companies with larger resources to create pull in the same way. A company such as Estee Lauder may...
to how a given product relates to the potential consumer. The catchy buzzword -- user-friendly -- must now apply to all segments ...