Essays 781 - 810
and other uses for the research. Following are four ways in which marketing research is used, but this list is by no means exhaust...
learning about the customers of competitors and what competitors are doing to gain market share. The voice of the customer simpl...
able to help counteract any researcher bias. In any research there will always be bias, by separating the questions from the resea...
be in the answers of many people. This indicates the importance of marketing. If low cost carriers, who are able to differentiat...
If they "start to introduce next-generation services in 2003, GPRS and UMTS non-voice revenue will increase dramatically" (Study p...
such provide a tool that has different value adding characteristics. In defining competitive intelligence there are two facets, ...
In four pages this paper examines Management Information Systems as they relate to market research in a consideration of startup, ...
In eight pages Southeast Asia is the setting for a new product that needs market research conducted with a sample plan for investi...
In twelve pages this paper examines the process of creating a survey for the purposes of market research. Eight sources are cited...
In twelve pages this research paper examines sports marketing in terms of its importance and the activities of auto racing, Notre ...
which has the aim of measuring and presents results on all adult Americans, including the Latino and Hispanic populations both Eng...
the advertising copy as being crucial to whether or not consumers would respond to the advertising message. It was found that cons...
Examines market research and how it can be more effective. There are 2 sources listed in the bibliography of this 5-page paper....
In seven pages dentistry is considered in this study of marketing research described in the 1995 article by Motes, Huhmann, and Hi...
In nine pages this report considers British Airways in a market research examination that discusses the airline industry as a whol...
In twenty pages large clinics and hospitals are the focus of this consideration of health care activities in market research. Ele...
other than fuel efficiency. Volkswagen still refused to consider any design changes. By then, the external view of the car was a...
purchase from the firm in the last twelve months, alternatively the definition may be the last six months1. The way that t...
In six pages the notion that copyright infringement laws are not necessary for marketing research firms that freely borrow from ex...
In ten pages this paper considers a new athletic shoes' line in an examination of appropriate market research with such approaches...
In six pages the various ways of conducting market research that are available to an entrepreneur are examined. One source is cit...
which also is of importance to marketers. Further, older teens are close to adulthood, and they can be expected to continue to bu...
in a range of retail outlets and supermarkets as well as the presence of more than 850 shops in more than 50 countries. The fir...
already competes with. The major competitor is Red Bull, which has 43% of the market in terms of dollar sales and 30% in terms of ...
sex (Dunn, et al, 2007). Statistics, such as this, indicate the clear need for HIV prevention programs that specifically target ad...
the west, as such the company already has the product knowledge required to meet many of the market needs. The market is also on...
element in the marketing mix for Coca-Cola (Business2000, 2002). It was an element that covered all aspects of the marketing mix f...
The company and its subsidiaries employ 417,000 people in 192 countries (Cella, 2004). Ten of the companies worldwide businesses, ...
may be good examples of how, in the past, companies would establish their home market, but then look to expand as a result of both...
may or may not indicate that the US firms are best at branding. The commercial environment is increasingly competitive. There is...