Essays 181 - 210
In ten pages this paper examines the effective marketing strategy of Southwest Airlines which helps it maintain its competitive ...
In ten pages this essay presents an overview of the history, 1993 corporate catastrophe and subsequent recovery, SWOT analyses of ...
In twelve pages this paper presents a Phillip Morris company marketing audit in an examination that includes such topics of discus...
In three pages competitive prices and limit pricing are examined in a criticism of Sylos Labini and Bain who maintain companies sh...
Discusses BT Group plc (British Telecommunications), its history and how it is using sales process to develop and retain a competi...
The firm targets the higher end of the market, as seen with the smart phone models; Xperia X10 and Vivaz, using the Symbian operat...
various characteristics such as the range and variety, the quality of the product, the features such as the use of brand names as ...
market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...
relevant influences that will reflect in the potential search engine user need. The market is China is one that is growing rapid...
places it in stiff competition with firms such as Sams Club, owned by Wal-Mart. In addition to this there are also Costco Business...
technological development and procurement (Porter, 1985). These support activities may relate to more than only one section of the...
The writer examines the position of debt in 2010, looking at the competitive advantages that they have been able to retain, the wa...
his failed attempt to scale Mount Everest (Burberry, 2011). The robust image of the brand was further enhanced with the firm recei...
which an organisation competes. Porter (1985, p13) has designed two differing categories of competitive advantage; cost advantage ...
Discusses iPhone's competitive advantage, position in the market and advertising philosophy. There are 25 sources listed in the bi...
are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...
how to implement an effective diversity plan. Implementing Diversity in the Workplace According to the 2010 census, the racial ...
the resources and knowledge gained from the AirTran acquisition. The report will look at the company, consider the way in which i...
text is able to answer many of the questions about the organisation, focusing on leadership and relationships, with context given ...
for new equipment, manufacturing techniques and goods as well as general behavioural patterns. There are a number of tools or f...
strategic choices and how it is aligned with the vision and mission statements. 2. The Strategy of Southwest Airlines Michael P...
operations. The company started out as an operator of high end boutique hotels, resorts and spas. The hotel chain, and complimenta...
The writer examines the business strategies, competitive advantages and sources of value within this large diversified natural res...
be seen as a driver, it is only as a result of this high level of use that Google has been able to develop the strong revenue gene...
or why not? Give a real-world example that supports your argument. As far as competitive advantage is concerned, Garr claims tha...
that appears to be in demand; there has been increasing awareness of fair trade issues; many firms have been able to develop a com...
In five pages how competitive advantage can be achieved through differentiation strategy is discussed with Michael Porter's theory...
order to asses show firms can use learning to create and maintain competitive advantages it is first necessary to look at the conc...
needs, The firm is highly viable; the initial start up capital required is 450,000, with a break even point at the end of year t...
rapid growth is being supported by a strategy of build, buy and partner, with the firm making a number of acquisitions in order to...