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In Search of Jesus

Jesus was found in the Temple teaching Priests and Scribes about the law (Scott, 2000). At age 30, Jesus began His ministry. He g...

Thibaut and Kelley's Social Exchange Theory of Communication

to determine the best possible behavior is not a new idea. This is basically what John Stuart Mill proposed with his philosophy of...

Twenty First Century and Appropriateness of Australia's Constitution

to address the current realities of the American people. As visionary as the men who created the American constitution were, they ...

Basic Components of Advertising

pursued, it is generally accepted that more is better (Brierley, 2002). The strongest brands most often are those placing their n...

American Obesity and Fast Food

unhealthy no matter which perspective one takes. Just how unhealthy is fast food? How does it contribute to obesity? The U.S. Sur...

Arguments for English Only Laws in the U.S. Both For and Against

enough to address. This is often the case in proletariat communities where teachers struggle just to get through the day without ...

Deceptiveness of Diet Plans

of also consuming appropriate amounts of carbohydrates is going against the bodys fundamental composition. One can clearly see th...

The Changes in Advertising from 1920 to 1940

of the market had increased from $14.2 million to $141 million (Peiss, 1998). The UK was held back somewhat due to the general str...

Fashion Marketing and the Effects of Technology and Economics

be the source of media attention and speciation. The products were seen on a range of television programmes and gained value publi...

Asia, the United States, and Blue Jeans

few wore them. Although jeans are considered an all-American item, they were actually invented by German immigrant Levi Strauss du...

Survival of Native Americans v. Europeans in the Colonial Americas

and those who consider the Native American as having an innate land ethic which allowed them to not only harvest enough from the l...

Contract Brief for an Advertising Agency

billboards and broadcast spots, based on a strategy the agency develops or helps develop. The agency makes money by charging for c...

Section LII of the Australian Trade Practices Act

creates is civil and damages, or even an injunction, are considered to be remedies (1997). The time limit for pursuing an action ...

Dr. Sandra M. Finch's Dental Practice and Customers Role, Satisfaction, and Retention

returned, follow-up assessments must be made as to why the patient decided against returning. Was it dissatisfaction with the proc...

Family Planning v. Sterilization in Peru

Mr. and Mrs. Rey, a recently married couple, had dreamt of a large family ever since they began planning their future together, bu...

Marketing Considerations for a Professional Service

fairly strict about dentists advertising as well. Though manufacturers of all types of products can make outrageous claims about ...

Nurture, Nature, and Gender Roles

a male, well, a male. There is no arguing with biological facts and figures in this context. However, having stated that, it is al...

Reviewing Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business By Jay Levinson

of marketing have changed dramatically (1998, 5). Among many other expansions in its considerations, Levinsons revised book place...

Young Women and Advertising

titled "The body impolitic: fashion and its critics sell the same stereotypes" and is written by John Leland (1996). In this artic...

Young Women and the Negative Effects of Advertising

and its critics sell the same stereotypes" and is written by John Leland (1996). It comes to us from the June 17, 1996 edition of ...

Money, Advertising, and Political Campaigns

Where once a candidate took almost sole responsibility for getting his message to the American...

Innovations in Billboard Advertising, 7 UP Then and Now

its conception. Said 7 UP brand manager Bryan Mazur: "The 7 UP guy is getting out and revealing himself to the public, and this ...

Propaganda and Abortion

99) and called for a constitutional amendment that would ultimately and immediately reverse it. "Then the word of the Lord came u...

Canadian Society Does Not Directly Benefit from University Students

however, part of the reason this is so is due to the manner by which colleges and universities approach potential students, with c...

Advertising Changes During the Last Fifty Years

provide a method of breaking down the marketing mix into manageable and maneuverable components. As more marketers seek the atten...

Advertising Changes Since the Fifties

items (such as a car) "on time" (i.e., on credit) was a growing trend; department stores and some other retailers offered credit t...

Ethics of Capital Punishment Case Study

The problem with meaning as it relates to Kantian duty is attempting to successfully pinpoint a single yet comprehensive connotati...

Sales and Advertising

to it and ignore it. But if Roxane responds, theres a relationship. We move the brand relationship up a notch. Advertising becomes...

TV Violence and Economic Aspects

the most popular television stars for each episode in the series. At one time, the popular media published the fact that each of t...

Advertising Industry Changes

the role of the agency has been immeasurably altered. And while advertising agencies have had to change, part of the reason is tha...