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Essays 241 - 270

The Role of Health Professionals in Healthcare IT

IT systems have the potential to add value to the way healthcare is provided as well as increase quality when applied in a patien...

The Strategic Position of Apple with in the Electronics Industry

The writer examines the influences that are present on Apple and their consumer electronics and the way that Apple competes. The p...

Taxation Comparison

In a paper of three pages, the writer looks at systems of taxation. Value added taxes are compared with income taxes. Paper uses t...

Should Yum! Brands take KFC into Africa?

The writer considers a scenario where the US owner of the KFC brand is considering expanding into the continent of Africa. The wr...

MICROSOFT INC.AND THE SUPPLY CHAIN

on paper, words were typed on cathode ray tubes, then stored on floppy disks. Apple was another that dove into the computer realm ...

Assessment of Burberry

his failed attempt to scale Mount Everest (Burberry, 2011). The robust image of the brand was further enhanced with the firm recei...

The Marketing of Real California Cheese

and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...

A Case of Trademark Confusion

properly! The development of trademark law was based on the desire to protect the interests of companies and to allow for distinc...

Marketing and Partnership in Community Improvement - The Case of Birmingham

put into place it is necessary to understand the existing position as a baseline, this can be used to determine problem areas, as ...

Building Customer Loyalty Through Loyalty and Reward Schemes

other rewards. The scheme has been so successful that Air Miles are almost a form of shadow currency that many companies use to re...

Review of 2 Alaska Employment Law Cases

he would have been stopped. The issue of the status of Milos at the time of the accident is relevant for the way in which compensa...

Brand Values and Design Relationship at Nike

realize that if they run in the wrong shoes they could sustain expensive and painful injuries. Doctors do recommend that proper sh...

Local Markets' and International Brand Value Creation

range of reputable sources. These can be used to frame and explain the results that are obtained from primary research. It is also...

Employment Conditions and Legal Terms

In five pages the Fair Labor Standards Act and Employment at Will are considered within the context of the cases Donovan c. Transw...

Gap Inc, Nordstrom Inc and E-Commerce Operations

context of real life case studies. For this paper the two companies used are Gap Inc and Nordstrom. The paper will begin by consid...

Fair Use Doctrine and the Copyright Act of 1976, Title XVII

order to remove potentially offensive or sexual situations, graphic violence, and/or obscene language, for copyright infringement ...

Learning Disability and Attention Deficit Disorder

In a paper consisting of six pages the behavioral issues connected with ADD are discussed along with the ways in which learning di...

Adding a Catering Business

highlights a company that provides party favors specifically for weddings, and how astute management of Internet search engine use...

Abercrombie & Fitch - An Analysis

store, Abercrombie Co. in Manhattan in 1892 (Abercrombie & Fitch, 2006). Abercrombie was an avid outdoorsman, which was his inspir...

Afghanistan National Development Strategy (ANDS)

Security; Governance Rule of Law & Human Rights; Infrastructure & Natural Resources; Education; Health; Agriculture & Rural Develo...

Lone Star College System Analyasis

The crisis of a nursing shortage will continue for at least another three years. Some colleges have added additional programs in a...

S-D Logic - A New Paradigm for Value Creation

The writer reviews an article entitled "On value and value co-creation: A service systems and service logic perspective", which ad...

Hewlett-Packard's New Leader

This essay discusses HP's new CEO, Meg Whitman. The paper comments on her values and their alignment with corporate values, her pa...

A Drink to Compete with Coca Cola and Pepsi - LOL in Australia

but to buyers who facilitate the purchases. The childrens market is one that is particularly difficult for marketers; the product ...

The Largest Submarine Sandwich Company

Subway, the leading subway sandwich restaurant, opened its first store in August 1965 under a different name. The name was changed...

Coca-Cola Marketing Mix

Coca-Cola developed a new formula for coke, which was not appreciated by the consumers. The company quickly reversed the decisions...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

Creating a Brand

This 4 page paper looks at what is needed to create a brand, and uses the example of a university. The paper is written in bullet ...

Mantero Case Study; Branding

that is made in a factory; a brand is something that is bought by a customer" (Klein, 2001). From this it appears Mantero has a pr...

Starbuck's; What Can They Learn From Other Companies?

egg shells along with cappuccino. The company faced problems as the core products remains and the identity of McDonalds was firmly...