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Essays 31 - 60

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

Air Canada

the fears of travel that have been created by the terrorist attacks of the 11th of September 2001 and the subsequent terror alerts...

Analysis and Strategy Recommendation for the American Red Cross

both small and large disasters. The organization has 35,000 employees and half a million volunteers organized throughout 700 chapt...

Strategic Analysis of SOEI

and offshore offices in a number of locations to support international sales. In order to take the firm forward management need t...

Should AirAsia Adopt an M-Commerce Strategy?

the ability to assess the potential of m-commerce as a part of the strategies used by AirAsia. 2. E-commerce and m-commerce 2.1 ...

Analysis of Toyota in China

Chinese government is very involved in businesses in the country. There are numerous laws and regulations for any industry. The le...

Improving Porters 5 Forces Analysis

Porters 5 Forces analysis model is a well established analysis model. The model has been around for many years, the writer looks ...

Competitive Analysis of Marks and Spencer

vision statement "To be the standard against which all others are measured" (Marks and Spencer, 2010). The position ion terms of ...

Unilever - Assessment of Strategy and Suggestions for Future Development

a more aggressive social marketing strategy. The organisation should develop a prominent presence on Facebook, Twitter and Google+...

Strategic Case Study to Determine a Strategy for Dr Lou Mickael

A strategic analysis and recommendation is made utilizing a case supplied by the student. The writer starts with a situation or s...

Merging Strategy with the Entrepreneurial Mindset

This paper discusses what entrepreneurial thinking and strategic planning are. Are these two approaches to far apart to work toget...

The Strategic Value of HRM

management was one of a buffer between management and employees, hardly a generally perceived influence and cause to the firms str...

Strategic Analysis of Southwest Airlines

it can be seen that in the vision and mission there may be the emphasis placed on low pricing, but this is not undertaken at the c...

Business Strategies

their importance to the success of a business. Also under discussion will be the concept of business models, their use in busines...

NEA and Strategic Planning

In twelve pages this paper refers to John M. Bryson's Strategic Planning for Public and Non-Profit Organizations and Sharon M. Ost...

Merger of Salomon and Smith Barney from an Accounting Perspective

In five pages this paper discusses before and after merger figures for Travelers, Smith Barney, and Salomon in an accounting consi...

Merger of Smith Barney and Salomon Brothers and Stock Reaction

In five pages this paper discusses the changing financial and stock market picture that resulted from the 1997 Smith Barney and Sa...

Early 1990s' Scandal of the Salomon Brothers' Trading Firm

In nine pages this paper examines the involvement of the US government's securities and exchange commission in the scandal involvi...

Strategic Partnerships

dangers, such as the loss of competitive advantage though the transfer of knowledge or costs that can increase beyond the benefits...

Siemens AG Marketing Audit

The company and its subsidiaries employ 417,000 people in 192 countries (Cella, 2004). Ten of the companies worldwide businesses, ...

Federal Express and Human Resources

In four pages Federal Express's human resource management is examined in a consideration of how well it conforms to three strateg...

Question Five in a Reebok Analysis

In ten pages this paper examines Reebok International's weaknesses and strategic implementation problems....

Strategic Study on Dendrite

In five pages a student submitted case study on Dendrite's strategic position is presented in terms of choices regarding U.S. mark...

History and Legacy of the Volkswagen AG Company

such a car (Caryl, 1996). The projects first director, Ferdinand Porsche, was a "nuts-and-bolts" man who was able to help turn Hit...

Innovation In Three Companies

anticipate consumer trends (Millerwood Communications, 2007). The social system at Wal-Mart is an example of the type of communic...

LEADERSHIP AND MANAGEMENT: THE NECESSITY

to believe. Successful organizations, however, have people that are both. They have leaders who know how to manage and managers wh...

Strategic Campaigns in World War Two

North Africa - Operation TORCH: TORCH represents the first combined Allied action of the war, when British and American troops lan...

PORSCHE AND AN ANALYSIS OF THE AUTO INDUSTRY

In the operations, the company has also excelled, cutting back to lean manufacturing habits that have involved outsourcing and str...

A COMPARISON BETWEEN LUFTHANSA AIRLINES AND AMERICAN AIRLINES

AMR, in the meantime, is also a domestic carrier with a strong international emphasis. In an attempt to strengthen international o...

How Should Coca-Cola Compete in the Alternate Beverage Market?

Coca Cola may be the leader in the soft drinks market, but it is in second place in the global alterative beverage market, and thi...