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Essays 271 - 300

Advertising and the Internet

to promote a product to capture the most return on the advertising dollar. In "Guerrilla Marketing: Secrets for Making Big Profit...

The Dark Side of Advertising in America

Since billions of dollars are at stake, you can bet that they are going to get it right. Kilbourne states that the average Americ...

The Nature of Communication Skills

the speaker is trying to deliver. 2. The Nature of Communication in Interpersonal Communication As stated above, there are ...

Leadership and Communication

Leadership and communication's significance are the focus of this paper consisting of five pages in which motivational and effecti...

Opportunities and Threats of Coca Cola

have seen advertising become so important within industry that many of the larger corporations now have advertising firms actually...

Consumer Decision Making and Advertising's Influence

an empty cereal box, the broken dishwasher, the expiring car lease, a bad hair day . . ." (Ephron, 1998, p. 14). In short, it isnt...

Gap Customer Service and Marketing Communications

and other community events, marketing communications is another area in which the GAP can make its presence known. One way in whic...

Communication and Psychology

world around them which in turn will impact on the way communication takes place (Coupland et al, 1991). The use of this then ext...

Cost Savings in Email Communications

Tauhert (1998) lists six characteristics of an effective approach to knowledge management: * Collaboration. This...

Communications and Economics

that is involved. Magazines, for example, 96% of marketing professionals think consumers accept magazine advertising, only 60% of...

Group Communication and Various Roles

be asked when planning a breakfast for a firm. The group wants to create a good breakfast at a low price. In order to gather price...

Marketing Communications Planning Suggestions

the problem, we can then define the outcome - which is that such a lack has meant huge numbers of returns, complaints about the co...

Communication and Body Language

the whole time, but to be careful not to let your eyes wander. Theres nothing more offensive to the person to whom youre talking t...

Wolfinger and Rabow's Article 'The Different Voices of Gender'

the content. This is a part of gendered speech that needs investigators. These were all reasons for the investigators to undertake...

Windows NT and Hardware Configuration

In six pages this paper examines supporting network configuration and hardware communication of Windows NT. Five sources are list...

Critical, Functionalist, and Interpretative Communications Approaches

In six pages three basic communications approaches are defined and clarified....

AN OVERVIEW OF COMMUNICATIONS IN ORGANIZATIONS

Though this scenario may seem amusing, its unfortunately the state of organizational communication these days. People who sit mere...

The Communication Skills of Men and Women

are differences when conversation takes place. In fact, in marriages, communication styles differ, but gender is very important in...

COMMUNICATION PROCESS, ORGANIZATIONAL STRUCTURE AND TECHNOLOGIES

allow electronic storage, all of that paper can now go into a particular box on the hard drive, which saves space and time (as its...

ANALYSIS: PRINCIPALS OF INTERCULTURAL COMMUNICATION

but hopefully an understanding of the issues he raises and attempts to address throughout the book. Overview While well de...

Gender, Identity and Communication

intuitive sense of a subject, but keep it to himself for fear of being made to feel "girly"-intuition is after all supposedly conf...

An Application Letter for an MS Degree in Technical Communication

understand the significance of graphic design and technical processing as a part of mass media communications. My goal in appl...

Fictitious AA Corporation's Styles of Communication

allowed himself sick time while he was building up the business, so why should his employees expect the same amount of time?...

Decision Making, Effective Communication, and Information Analysis

not listing customers addresses correctly; the shipping company is unreliable; customers do not offer alternative drop-offs for ti...

Communications Skills of Oprah Winfrey

she werent sincere, she simply wouldnt do it. This is an advantage of having the control she does - she can choose what she wants ...

ADVERTISING REGULATIONS: CHILDREN AND FOOD ADVERTISING

to be exposed to higher volumes of food advertising on television, with the goal of encouraging these children to eat unhealthy fo...

CHANGING AQUARIUS ADVERTISING'S ORGANIZATIONAL STRUCTURE

This 5-page paper focuses on case study questions about the organizational structure of Aquarius Advertising Agency -- and how it ...

Market Consumption and Advertising's Impact

In seven pages this paper examines market consumption in a consideration of how it is influenced by advertising. Six sources are ...

Coca Cola Advertising's Impact

In seven pages this paper discusses Coca Cola's advertising and marketing impacts upon consumer product purchasing. Nine sources ...

Advertising's Positive and Negative Social Impact

In five pages this critical paper examines the social benefits and detriments of advertising. Four sources are cited in the bibli...