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Essays 661 - 690

The Journal of Advertising Research Analyzed

In a research paper consisting of five pages the publication's purposes are first discussed before an article sample from the May/...

The Codependent Media Landscapes of Public Relations and Advertising

In seven pages this report discusses how the lines between these two media landscapes are often blurred and how communications are...

Branding as a Critical Component of Advertising

An 11 page essay describing the importance of establishing a brand name in achieving product success through customer attraction a...

A Persuasive Memo about Tobacco Advertising

misconstrued. The womans expression is defiant, even angry, while the man is smiling up at her. This suggests that he is pleased w...

Advertising Analysis of Red Wing Shoes

free kickstand with purchase. It only says Keyport Army & Navy Store at the bottom of the ad. This is a joint promotion of Red Win...

Analysis : Advertising For iPhone

brand itself has always connoted "nonconformity, liberty and creativity." This is a subculture that has a certain mindset, traditi...

Advertising Analysis/3 Gaming Ads

a solid light blue background. Darker blue rises from the bottom of the screen and solidifies into the outline of a castle and a v...

Ethical Issues In Advertising: My Little Pony

innocuous concept as plugging a manufacturers product, for the advertising industry has become a well-versed and slick operation a...

Advertising Analysis With Toulmin's Model

and well being, which it openly attributes to making the right decisions in life. The companys "Just Do It" marketing campaign wa...

Stem Cell Article Summaries & Ethical Advertising

protected by two individual signals that result in differentiation rather than self-renewal. D. Weissman, I. L. (2000). Translati...

Examples of Psychological Advertising

more, the customers will receive a free gift worth $100 ("The Magic of Macys," 2009). In this advertisement, the $29.50 does seem ...

Advertising Fallacies

a product for a tough man (Poucher). Other products also appeal to male consumers with ads that are "riddled with logical fallac...

Advertising on YouTube

new supervisor is not substantial. Also, while missing an important meeting is not always grounds for dismissal, it is likely the ...

Research and its Value to Organizations

of perspectives on the problem at hand, so as to facilitate the development of an answer to the problem that is appropriate to org...

Houses in Literature and their Symbolic Value

and symbolic value. The novel tells the story of a British military officer, Charles Ryder, who in the course of his military duty...

"Sometimes in April" - The Value of Narrative Nuance

in Rwanda, because it features a less narrow narrative focus while "Hotel Rwanda dealt far too much with attempts to relive one ad...

Goldsworthy's "Maestro" - The Thematic Value of Limited Narration

However, many critics still view the book itself as "young adult fiction", largely escapist and with little true insight. While Pa...

"Persepolis" - The Value of Liminal Narration

It is valuable as a document precisely because Satrapi writes neither as an Iranian citizen, nor as a Westerner. Instead, the prim...

Personality Tests - Their Limited Value

tests in order to assess the potential compatibility of employees that they are considering hiring. However, there is little, if a...

Alpha Values and Inferential Statistics

itself flawed, such that no matter how many tests are performed, the same inaccuracies will be repeated (Sommer, 2010). This can b...

SMEs: The Value of Feasibility Studies

which attempts to enter competitively into a market without adequately preparing for the challenges that will be presented by that...

Journal Articles and the Value of Verbal Expression of Research

However, there are certain risks inherent with the use of verbal expression that should be acknowledged. Standardized language is ...

Survey Instruments and Their Value

work together to foster the decentralization of authority and instilling of autonomous values that will drive employee growth, and...

Maximizing Employee Value Through Job Analysis

topic, one might look at the situation from the perspective of a hypothetical scenario. Suppose that one had just been promoted fr...

SPRINT, T-MOBILE AND SHAREHOLDER VALUE

on shareholder value, despite potential issues such as cost cutting, redundancy elimination and, in the case of T-Mobile and Sprin...

The Organizational Value of Leadership Styles

organization when the leadership is shared between every member of the organization, with each member having responsibility and ac...

Consumer Goods and Social Values

basic and fundamental article of clothing; it is likely that all but a few individuals in Western society own at least one shirt. ...

Handheld Cost Profit Value

units sold 1,448,031 Variable cost per unit 140.00 The fixed costs are given as 70,000,000, so we have the costs. Here we will ass...

The Educational Value of Cloud Computing

that the software can be accessed via an internet connection, rather than having to be downloaded to particular terminals (Crick S...

A Rethinking of the Value of Nuclear Power

The April 2011 Japanese Earthquakes and the resulting Fukushima...