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Essays 211 - 240

Indochina's Hotel Management

In six pages this paper discusses advertising, security, personnel and management training as each topic pertains to Indochina hot...

Spike Lee the Man and His Work

however, is slanted in such a manner that it does not take into full account the mellowing of Malcolm Xs attitudes or the expansio...

A Study on the Advertising Industry

In a paper consisting of ten pages the focus is on media advertising companies and how major players have experienced a recent tra...

Consumer Manipulation Through Advertising Images

In five pages this research paper discusses how consumer manipulation is achieved in product advertising campaigns through various...

The Marketing Entry Barrier Posed by Advertising

This research paper contains ten pages and examines how advertising is used to prevent competitiors from entering certain industri...

How Advertising Can Be Employed as a Barrier to Market Entry

In this paper consisting of nine pages the ways in which vehicle advertisers can prevent competitors from entering certain lucrati...

Levi Strauss Advertising

This paper contains ten pages and discusses how Levi Strauss lost its lucrative teen buyer market and what it will take to win the...

Advertising and Marketing of Sex

In twenty pages this report examines product marketing and advertising campaigns in a consideration of how sex sells. Fifteen sou...

How Femininity and Masculinity Perceptions Are Dictated by Advertising

This paper consists of six pages and considers how advertising is responsible for determine what femininity and and masculinity re...

Advertising and Sexual Images

In six pages this paper discusses how advertising uses sexual imagery with the controversial pornographic images of children in Ca...

Advertising and Sexual Innuendo

In five pages this paper discusses how advertising utilizes sexuality in a blatant, symbolic, and subconscious manner. There are ...

Advertising Sex in Rolling Stone

This paper consists of five pages and examines how sex appears in Rolling Stone magazine advertising. Five sources are cited in t...

Gender Exploitation in Advertising

This research paper attempts to define exactly what makes up exploitation of women in advertising. The author also addresses alle...

Advertising and Female Exploitation

In seven pages this paper explores the advertising exploitation of females. Seven sources are cited in the bibliography....

Tambrands; Marketing Case Study

and it may be argued that Procter & Gamble did not understand their market and the way make be developed in the same way. Prior to...

Using the Determinants of Demand to Make Strategic Business Decisions

Knowing the elasticity will give the bar manager a strong indication of the effect a price change2 may have. In calculating the i...

California Law and Medical Practice

in the documents. The period of time that Dr. Sanders has to respond to the lawsuit is based on the method of service, and so can...

Gender Constructs in Advertising

as a potent tool to construct a certain kind of social reality and perpetuate certain stereotypes based on the contrived social re...

Gender Stereotyping in Advertising

markets effectively" and, also, advertisers may have limited their opportunities for increasing the effectiveness of their ads by ...

Obesity and Television Viewing: A Review of Literature

factor in the onset of childhood obesity. Dennison, Erb, and Jenkins (2002) report that children spend a larger portion of their ...

The Use of Sex in Marketing

message, the way it is deconstructed and the impact on the purchase decision needs to be considered. The use of a single advertis...

IS ADVERTISING UNETHICAL?

kinds of quack remedies were on the market, promising everything from whiter teeth (radium) to a calming elixir for stress (Coca-C...

Advertising and Technology Issues Considered for Kudler Fine Foods

The writer looks at the fictitious case of Kudler Fine Foods, assessing the way a marketing campaign to support internet sales may...

Marketing Proposal for Wynnbrice

increases the cost of the advertising. The first tool will be the use of short radio commercials. The majority of drivers will l...

The Effectiveness of McDonald's Advertisements

their family are easily apparent. The McDonalds family brand advertisement starts with an image of family life, with a mot...

CORPORATE IMAGE AND “GREEN” ADVERTISING: A LITERATURE REVIEW

give and take with sustainability. Its all in the way of sustainability" (Mohan 2009). Yet the chances are just as good tha...

The Marketing Medium Choices for Apple

approach; it can be very expensive. The use of television advertising may also be difficult due to the high level of interference ...

History of Cigarette Advertising

I increased the number of smokers greatly (Jensen, 1993). Tobacco companies were manufacturing cigarettes with machines by then an...

Challenges and Practices for Ethical Recruitment

this is relevant in recruitment we can look at the concept of ethics and then look at ways in which there may be unethical behavio...

Price Elasticity

demand curve may be steeper as the demand will drop off more rapidly as the price increases. By understanding the elasticity forec...