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Essays 301 - 330

Private Colleges' Marketing

Why Market? Even as far back at his 1992, USA Today Magazine indicated that "colleges today must draw on a dwindling popul...

The Positions of Katie Cannon and Alasdair MacIntyre

and the construction of "local forms of community within which civility and the intellectual and moral life can be sustained" (19...

Marketing Aspects

There are different pricing strategies. Looking at a restaurant chain such as Brewers Fair, this is a long established restaurant,...

Analyzing the Political and Marketing Position of Danish Maersk Sealand

to make the process and the fact more efficient. The manager of one British port mused in 1991 that his port might be more attrac...

Comparative Case Study on Strategic Internet Marketing

In six pages this paper compares and contrasts 2 commercial Internet websites in an examination of differences and similarities re...

Launching a New Product in International Markets; a Product Plan

It is well known that a number of factors will influence the quality and condition of an individual skin tone. This can include ex...

Newborn Ltd

any competitive advantage is that you to stop. It appears that Newborn Ltd has a fairly strong business model, and have a p...

Coca-Cola Marketing Issues

not meeting todays consumer demands for healthier beverages and more environmentally-friendly products. Foust (2005) reported that...

Gateway Inc. and the Application of Sales Management Principles

A few years ago, Gateway introduced "Gateway Country" showrooms where consumers can see and use different products. The objective ...

Marketing and the British Police Force

office, the new Home Secretary, David Blunkett, announced that there were plans to radically reform the police service (Mawby and ...

Marketing Strategies of Apple Mac Computers

differently if they hope to recapture a greater market share in the PC market. CHAPTER 1: INTRODUCTION Apple Computer Inc. and M...

Marketing Strategies and PDA Marketing by SONIC

course, that was in the days before PDAs became popular. Still, Sonic could certainly take a leaf from Palms book and work toward ...

Success of Marriott's Marketing Strategies and the Management Descriptions of Philip Kotler

continues to serve as an example to every other hotelier in the world and a leader in the industry. Everything Marriott has...

Market Research on Frigidaire's Front Loading Washing Machines

and 54. Determinant attributes are performance and fashion 5. Upscale white-collar couples between the ages of 25 and 34 and betwe...

Starbucks in Asia

currently have no access to Starbucks products; Schultz seeks to make China "the second-largest market behind North America" (Gues...

Burt’s Bees; Marketing Case Study

integrated marketing communication, a simpler definition may be found in Kotler (2003), where it is stated that integrated marketi...

Traditionalism - Changes from the Early 1900s to Today

of the anti-democratic forces in post-Soviet Russia and by the end of the 20th century, traditionalism had entered the debate in t...

Employment Outsourcing

II. OFFSHORE IMPACT The growing trend of outsourcing (also called offshoring) IT services beyond United States borders is s...

Federal Express and United Parcel Service's Value Chain

activity of marketing (Kotler, 2003). Both companies have string marketing as a support activity. The next stage of the value ch...

Diane Ravitch, Her Views on American Public Schools

countrys leading educators and has been a vocal advocate for both testing and accountability initiatives in the public schools. A ...

Freedom of Expression and the Desecration of an American Flag

Americans take many things for granted in our society. Freedom of expression is one of those...

'America' by Allen Ginsberg

In five pages Ginsberg's writing style and his message about American culture as expressed in the poem are discussed. There are f...

Poetic Persona of Walt Whitman Expressed in 'Song of Myself'

This paper discusses how his American vision is expressed by Walt Whitman in 'Song of Myself' in five pages. There are no other s...

'She Had Some Horses' by Joy Harjo

a "drum" that becomes like the pounding of the womans bloodstream, a life force that remains rhythmic no matter what happens. In...

Conflicts of African American People in 'The Souls of Black Folk' by W.E.B. Du Bois

whites. Washington also felt that this was completely possible, and that in fact when white workers saw that the blacks in no way ...

The American Dream in Advertising

includes urban culture, and a variety of lifestyles, money still is important in a culture that demands the consumer to "buy now" ...

People Express - A Case Study

The writer uses a case study to analyze the People Express airline and the way in which they utilize employees. The writer argues ...

PEOPLE EXPRESS, THE BUSINESS AND THE DISASTEROUS BREAKDOWN

employees wanted to try ideas and make decisions that matched the "precepts," they wouldnt require approval. Furthermore, the idea...

Southern Literature and Communication

What is particularly interesting about these observations as they relate to such works as Carson McCullers A Member of the Wedding...

1930s' Views on US Society and Women

proof! Look at the inroads that are being made in regard to the problem of racism! Look at the growing realization that beauty i...