SEARCH RESULTS

offers to find the "perfect" consumer for a particular product or service. Karpinski (2003) explains that doing that is "the Holy ...

2002 (General Motors, 2003). Car sales declined by 6 percent and truck sales declined by 8 percent as compared to October 2002 sal...

In six pages the economy of Singapore is first evaluated through a GDP and GNP differential comparison and then supply side econom...

(Stonehill and Dullum, 1990; 34). When looking at BP the general approach as well as specific issues needs to be considered and lo...

to customers, many of which were moving to travel low cost competitors, this means offering a high level of service and balancing ...

legislation allowed demand is being stimulated by airtime providers subsidizing the cost of the handsets, which is recouped throug...

is approached may be undertaken with a marketing originated approached; this has the potential to add value in the way that the pr...

27.3 percent living in single-detached homes, 7.2 percent living n semi-detached houses, 5.6 percent in row houses, 4.4 percent in...

The use of focus groups following on from the distribution and collection of information from question as would facilitate an in-d...

through the harsh economic difficulties that are coming, as a result of the credit crunch, as well as help it to gain market share...

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

of levels it may be argued that simply surviving the last few years may be a sign of success, and is an indicator of performance. ...

many homes across the globe, evening the playing field between large and small companies and overcoming international trade barrie...

unless a domestic company set up a new facility or undertook to subcontract the work, however with the development of the practice...

Competition levels are very high, and with many new graduates and the need to cut costs many firms have reduced on their graduate ...

Eastman Kodak was established in the 1880s and became a dominant force in the photographic industry, always claiming the most mark...

The writer looks at two issues associated with the teaching of marketing. The first considers the role of marketing in terms of su...

The writer examines the case of Seahorse Power Company, whose founder, John Pross, has developed a solar powered trash compactor....

a high level of styling and the marketing had allowed it to gain a dominant market share; in 2011 the product was able to gain 73....

are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...

technological development and procurement (Porter, 1985). These support activities may relate to more than only one section of the...

the west Los Angeles market, this requires an increase of 9% as the hospital currently has a 6% market share. This should be achie...

In six pages this paper examines the company in an overview of its fiscal statistics, demographic changes, competition, new market...

The current position of online retailer Amazon.com is considered in ten pages first in terms of its strategic position and then di...

Campbell's Soup Company is the focus of this paper that looks as at a variety of issues concerning the company's strengths. This s...

In five pages this paper discusses post 1995 Nokia ADR performance and how it has been influenced externally by financial markets ...

to secure money from venture capitalists eventually, after a great deal of persistence. * Petermans idea was somewhat original in...

In six pages this paper based upon Harvard Case 9 380 091 examines Spain's complaints regarding Ford Motor Company's alleged breac...

done to rein them in. Even many business people felt that capitalism had to be saved from itself because it was an economic system...

studying the models and then comparing the way that Taiwan is developing should then give two valuable results. Firstly an indicat...