SEARCH RESULTS

Several case studies submitted by a student are used to examine ideas in the areas of manufacturing, advertising and business in g...

The writer reviews an article that appeared in Billboard Magazine, which discussed the fact that some record companies are willing...

income. Products, such as cleaning supplies and cooking utensils, had a distinct target audience in the at-home wife whose only d...

In nine pages this paper examines Gerry Philipsen's Speech Codes theory and discusses how old and new advertising messages contain...

be added each day. By picking up divers at their area hotels this is a complimentary service that will bring in even more busines...

In this paper consisting of twelve pages ethics is portrayed as a serious concern of the advertising industry. There are ten bibl...

questionable causation as increased use would not leaded to increased advertising, (or would be highly unlikely to), whereas incre...

In ten pages misleading or deceitful practices in advertising are discussed in an introduction, FTC regulations are considered and...

In five pages this paper discusses how advertising uses sex as an attention grabbing tool in an argument that emphasizes its taste...

consulting and research company, reports that American on-line consumer transactions generated revenue of $707 million in 1996 and...

In six pages this paper examines how humor is used in TV commercials' advertising strategies. Four sources are cited in the bibli...

This paper examines the ways in which mass media effects advertising. This nine page paper has six sources listed in the bibliogr...

executives with the power to control the flow of advertising is no different than censoring the inherent freedom of the press. Ad...

In six pages this paper examines the United Kingdom market in a consideration of music advertising, marketing, and how promotions ...

In five pages this paper examines the meaning behind Philip Morris's advertising campaign purportedly designed to discourage young...

very harmful and offensive to many people. It is essentially very inappropriate and is best left to a different forum. The value c...

A paper consisting of 30 pages twentieth century graphic design is considered with a discussion of various influential development...

In five pages this paper discusses how the advertising industry successfully features rebellion. Six sources are cited in the bib...

segments, whatever those segments may be. Many nations have less well-developed sources of market information than are available ...

and goes right to the heart of the matter. He asserts that advertising (todays author would probably say "marketing") is not "ente...

In thirteen pages this paper discusses how Ford had utilized ecommerce for marketing and advertising purposes. Twenty sources are...

a traditional wife (blond), the other a grasping, careerist (brunette), who slug it out on a veranda, in a lily pond, or during ...

In seven pages this paper discusses how an advertising campaign is effectively created. Five sources are cited in the bibliograph...

A 5 page challenge of the advertising strategy and its contention. This paper proposes a study to evaluate the claim. 4 sources....

on assumptions as to what will motivate the public to pursue a course of action or buy a certain product. While most of these clai...

In five pages this paper examines how limited advertising can affect oligopolistic and monopolistic competition. There are four b...

In five pages this paper discusses Internet advertising in a consideration of its effectiveness or ineffectiveness with recommenda...

In three pages this paper compares Theodore Levitt's The Marketing Imagination and Art Weinstein's Market Segmentation to David Og...

In six pages this research paper discusses the Internet with the focus being banner advertising. Three sources are cited in the b...

own car repairs and men cook dinner for the kids. Traditional roles have all but disappeared in an era where people have to fend ...