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Essays 31 - 60

Understanding the Consumer Decision-Making Process

This 5 page paper summarizes the elements of the consumer decision-making process and considers how marketers can use the consumer...

Buying Green - Studies in Consumer Behavior

had the desired result, but there appears to be a saturation point (Obermiller, et al., 1995). After consumer awareness has been r...

Deregulating Public Utilities in Pennsylvania

This 3 page paper evaluates the pros and cons of deregulating Pennsylvania's electric companies, and argues that deregulation woul...

CONSUMER DECISION-MAKING AND MARKETING

some questions and issues that pertain to how marketers try to influence the decision-making factors of consumers when it comes to...

Secondhand Car Sale Case Study

Buying a used car is a transaction which is covered by the Sale...

Reporting on UK Retail Industry's Supermarket Sector

share of 9.7 and Asda had 6.% putting it behind both the C-op with an 8% market share and Safeway with 7.1%. The situation was v...

Comparative Analysis of Mood and Themes in Poems by Robert Frost and T.S. Eliot

of striving to attain immortality, just as Jesus himself did. Over and over again in our lives we are tested, and each choice we ...

How Virgil's 'Aeneid' Influences 'The Waste Land' by T.S. Eliot\

In twelve pages this paper presents a comparative analysis of 'Aeneid' by Virgil and 'The Waste Land' by T.S. Eliot in order to de...

T.S. Eliot, Friedrich Nietzsche, Sigmund Freud, Karl Marx, and Modernism

In 7 pages the evolution of modernism is chronicled in an analysis of 'On the Genealogy of Morals' by Nietzsche; 'Civilization and...

4 Entrepreneurs and Their Success

He operates his business with an overriding belief that: "whats good for the customer will ultimately turn out to be in the compan...

Nutrition and HIV

mineral supplement" every day (Ungvarski, 1996). Empirical evidence shows that there is a "synergistic and interactive relations...

Waste Industries USA - Internal Analysis

Waste Industries acquired five hauling operations in the suburbs of Atlanta, in eastern North Carolina, and in Greenville County i...

Comparative Thematic Analysis of Raymond Chandler's The Long Goodbye and T.S. Eliot's 'The Waste Land'

and all through the power of words. Eliot doesnt start slowly as his first four lines parody the first four lines of Chaucers fif...

Analysis of Modernism in Lines 340 to 434 of 'The Waste Land' by T.S. Eliot

bottle we buy. All we have to do is look at the contents of most plastic bottles such as for shampoo, lotion, juices, and milk, an...

Two Consumers; A Comparison of Purchase Processes and Influences

in the two months following Christmas, and that December, in the run up to Christmas is also one of the periods of peak spending i...

European Consumers' Marketing

In thirteen pages this paper considers various types of generations X and Y consumer marketing strategies as they pertain to Europ...

Consumers in Latin America

In seven pages this paper examines Latin American consumer buying habits in a consideration of research models and consumer focuse...

Availability and Choice of Goods

In three pages consumer's choice of goods are assessed through monetarism theory, cost curves, and how availability and cost are a...

Behavior of Consumers and Music's Impact

In eight pages this paper examines how retail environment and the choice of products are influenced by music and how this impacts ...

A DSL Lite, ADSL, and HDSL Overview

lieu of repeaters, installed to increase distances the analog voice signal may travel. ISDN circuits do not work well with loadin...

How Advertisements Appeal to Autonomy Need

In this paper consisting of five pages the consumer's desire for autonomous purchases based on advertising cues is discussed in te...

Furniture Purchasing Distinctions

In six pages the ways in which furniture is bought by consumers are examined in a consideration of determining factors such as soc...

Three Marketing Articles Evaluated

In six pages 3 consumer articles featured in 1998 and 1999 editions of Journal of Marketing Research, Journal of Consumer Research...

Overview of Consumer Credit

Those in the bottom half of the income scale increased their ownership of cards from 45% in 1983 to 54% in 1992. That continues th...

Spending and Advertising Microeconomics' Consideration

In ten pages this research paper examines how advertising influences consumer spending habits in a consideration of how consumer d...

Proposed Research Project on Impulse Buying

In eleven pages this paper presents a research project proposal regarding consumers, impulse buying, and purchase advertising pers...

Answers to Questions on Consumer Marketing

Consumer marketing issues are considered in brief answers to questions consisting of seven pages with such concepts discussed as s...

Consumer Behavior Changes and Marketing Implications

In thirty three pages consumer behavior since the 1920s is examined along with the implications changes had upon marketing with Wo...

The Marketing Information System

customers are buying, and what they are buying together, at the same time. Associates speak freely with customers, and the inform...

E-commerce; Security and Legal Issues for UK Firms

the internet and then consider the issues of the Data Protection Act and the Distance Selling Regulations. There are many ...