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Essays 421 - 450

Automobile Industry Analysis

In eleven pages AB Volvo is featured in this automobile industry analysis that is analyzed utilizing Michael Porter's Five Forces ...

Michael Kohlhass by Heinrich von Kleist

In six pages this research paper examines von Kleist in a consideration of hist time's cultural background and then concentrates o...

Sony and the Marketing Strategy of Michael Porter

In eleven pages this paper examines how business theorist defines globalization and then applies his Five Forces Model to an analy...

Analysis of Michael Moore’s Essay, “Idiot Nation”

two hundred million stone-cold idiots in this country, that leaves at least eighty million who will get what Im saying" (Moore 132...

Bowling for Columbine

emotions and sympathy for the Columbine victims and families. For example, it is difficult not to agree with Moore that the decisi...

Music Industry Decision Making

leads both the US and Europe, and by a wide margin (Cieslak, 2007). As digital forms continue to evolve, if CD sales contin...

Psychopathic Behavioral Analysis of Pop Singer Michael Jackson

not the case. People like Jackson who, as infants, spend their formative years within the confines of a hostile, abusive or dysfu...

Piven, Goldfield, and Greenstone on Politics and the Role of Labor

In ten pages this report discusses the analysis offered by these theorists regarding American politics and the influence of organi...

The English Patient by Michael Ondaatje

There is no question that death plays a major role in this story, as evidenced not only by all the dying patients but also through...

A Profile of Boots

and two speakers. Fifty years later, however, ...my own household has three cars, five telephones (not including three cell phon...

IT and Business Models

practical outcomes (Thompson, 2007; Wiseman, 1988). The concept of IT as a key part of strategy and the need for models to recogn...

Assessment of Strategy at Harley Davidson

says "We inspire and fulfill dreams around the world through Harley-Davidson motorcycling experiences" (Harley Davidson, 2009). Th...

The American Market for Cable Based Telephone Service

penetration rate for television services (The Net Economy, 2002). This indicates the level of importance that has been attached to...

Engineering Planning and Benefit Cost Analysis

In six pages the planning case study of the Yuba River Basin flood is examined in terms of a chart of benefits analysis, objective...

Marketing Audit Schering-Plough

Home Page, 2009). In 2007, Schering-Plough acquired Organon BioSciences, a human and animal health care company (Huliq.com, 2008)...

Event Management;' The Live Aid Concert

television scenes. The concert was a follow up to a highly successful record that was released the previous Christmas with the tra...

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

Using Statistics - Nyke and the One Size Shoe Plan

The writer uses statistics in a case designed to show how statistical analysis can help with the decision making process. Nyke, a ...

Hospitality Business Development

blossoms into action with the assistance of a solid plan. The business we will discuss today is the hotel/resort of Carmel Apple...

Action and Self Analysis Plan for Health

Health Analysis The ten areas covered in this analysis are: risk for stroke; cancer genetics; high blood pressure and renal dise...

Starbucks at 11,000 and Counting

to the organization. These principles address positive work environment; diversity; excellence; satisfied customers; social respo...

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...

Microsoft Corporation

Paul Allen and Bill Gates attended the same high school at a time when a small computer was a box sporting lights on the front and...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Nail Varnish Marketing

to the individual attention as well as the exclusivity of specialist cosmetic counters. The perception of the products is also imp...

Marketing Issues for Banks

way it can help an organization define its marketing capabilities and understand the environment within which it is operating (Min...

The Nokia XpressMusic; Competing with iPhone

Coates (1985) looked at the idea of an environmental scan more detail, and identified four goals; the first is the detection of m...

Analysis of the Market in 'Goblin Market' by Christina Rossetti

Christina Rossettis Goblin Market resides a number of points that are interconnected with one another, serving to bring the author...