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Essays 61 - 90

Press Freedom and Libel

they protested against the Iraq war at the beginning of 2003, when Iraqis did not have that right. However, common sense would dic...

British Press and Who Controls It

is questionable as to whether is should be to persuade. There are many well known instances of the newspapers being wring, for exa...

Amazon.com Case Study

and start reading it straightaway, in the case of a CD they can listen to it immediately in a car. Ordering any product online mea...

49ers Press Release and Supporting Information

for Breast Cancer in June 2008 with the target of raising $300,000 and work with the Bill Wilson House in August 2008 where free T...

GUCCI: The Naked Truth Or Just In Fashion?

argued as viable and attractive to marketers for a number of reasons, it may attract voyeurs, there could be a shock value, the fo...

Failed Reconstruction Following the US Civil War

two was difficult. Healing did not come quickly or easily. Hatred between the two entities continued to exist. The South did no...

Ogilvy on Advertising by David Ogilvy

In nine pages this advertising text including the author's recommendation of what represents 'good' advertising based upon nearly ...

Meaning and Life

In five pages the eternal question of whether or not life has meaning is examined with the alternative of if it does not then why ...

Is Brand Advertising a form of Social Pollution?

facility to sleep in relative comfort, that consumers do not buy drills, they buy the ability to make holes, it is the use that t...

The Future Of Television Advertising

This 17 page paper looks at a future of advertising on television. A large number of influences are changing the way television is...

McDonald's and Obesity; A Case Study

eating. This will help empower them to make decisions regarding their own diet. It will also placed pressure on the companies to c...

'The Odyssey' by Homer Content Analysis

on which he has been marooned for twenty years, it would appear as if his ship would have nothing but smooth sailing back to Ithac...

Delinquency Concept Evaluation

This usually involves some type of probation arrangement or counseling/treatment (The Center for Young Womens Development Handbook...

Applying Content of Articles on Marketing Regulations

Marketers should be aware of marketing regulations. This paper outlines the content of three articles concerning different aspects...

Advertising and Gender Stereotypes: How Culture is Made

of the popular television show "Futurama", a character from our present time protests the futuristic intrusion of advertisements i...

The Development of Male Stereotypes in Advertising

specific group, therefore, gender stereotyping is dividing the population into genders and then developing stereotypes based in th...

Advertising and Consumerism

young people. For example, one of the largest issues that people have with print media advertising is the images it presents to yo...

Steroid Use in Major League Baseball

steroids enhance performance; or rather, there is sufficient doubt about it to suggest that it might not be true in all cases. In ...

Torture in Bush’s America

describes a situation in which the police in London know there is a bomb set to go off; they know it will kill thousands; they hav...

Crest Whitening Strips Proposed Advertisement Campaign

to fill the gap in terms of creating a brighter smile. What is interesting to note about toothpaste, however, is that its one of t...

Public Health Advertising v. Direct to Consumer Advertising

2004). As this indicates, disease education in the EU is allowed, but American-style DTC advertising is prohibited. Consequently...

The Mass Media and the African American CultureAfrican American Culture in the Media: Ebonics and Advertising

People identify, after all, with people that are similar to them. Ebonics has the potential, therefore, to serve as a common link...

Aviation Fixed Base Operations and Advertising

(in descending order) are Texas, California, Florida, Ohio, Delaware, Kansas, North Carolina, Illinois, Georgia and Michigan (Busi...

Advertising and Morality

Kanner, PhD, the extent to which advertisers go to draw in the young, impressionable target market is becoming more and more infil...

Scientology and Its Impact on Actor Tom Cruise

its members. From this perspective it is easy to see that Scientology has more than likely had as negative of an impact on Tom Cr...

Camel's Cigarette Advertising Campaign Layout

Since most studies have shown that smokers tend to be drawn from the lower income brackets, it would therefore be appropriate to t...

Gender Roles and Advertising

In five pages this paper considers how advertising's use of stereotypes has contributed to the negative formation of gender attitu...

Starbucks Advertising

market and audience The target market Starbucks is part of the problem. The core target market in the past have been office worke...

The Polish Free Elections and the Breakup of the USSR

control over the military.1 Thus, the nation faced dual rule, and was (and remains) in transition. This is relevant to our questio...

Abolitionism/There Was No Other Way

moral conviction, and, especially. on the part of African American activists, a fierce visceral passion for freedom" (Bordewich 4)...