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Essays 181 - 210

Magazine Fashion Content and Target Marketing

magazines, unlike the female fashion segment. Magazines such as Cosmopolitan and Essentials, both of which have a female target au...

Shinto vs. Buddhism

West (pp. 8). But he also makes a statement that reflects the points to be covered in this report when he explains that each of th...

Retail Clothing Innovations

In twelve pages this paper discusses how a retailer must constantly design new and innovative marketing strategies in order to att...

Competition of Borders Bookstores and Barnes and Noble

oligopoly. This has been the case within the retail sector..." (p. 4). Changes in the overall retail industry have created a scen...

Web Site Analysis

Churches need to have attractive, effective Web sites just as any other business or organization. They need to provide information...

Should eBay Undertake an Online Dutch Auction for the IPO of Skype?

a success, as well as the need to maximize revenue, which is led to a balance be achieved way which is often noted, and expected, ...

The Branding of a New Range of Refrigeration Products

their status (Holt, 2003; 43). In some counties there have even been attempts to trade mark shapes and colors that are associated ...

Motivations for Multinational Companies to Pursue Forogen Direct Investment

labor thats may be more readily available, or available at a lower cost than in the companys home country. In many instances the p...

Comparison of British and Libyan Corporate Governance

of independent board members all need to be present (Oyelere and Mohamed, 2003). In order to assess the way in which improvement...

Diabetes and the Importance of Local Education Programs

associated with certain environmental factors and many times these factors can be changed to reduce our propensity for developing ...

Tuition Reimbursement

It is for purposes of attracting new employees, retaining the old ones, and simply improving the worth of the workers that firms s...

Integrated Communications Marketing Plan for Ecotourism

Within this market there are different segments. Tourism may be traditionally classified in terms of what is being undertaken, for...

Otherness in the Framing of News Stories

the approached adopted in the investigation and in the article that there is a separation of the events into a cultural context, p...

Skype IPO - What Type of Auction?

and by setting the price in advance there are also additional dangers; such is the potential for macro environmental influences to...

Harry Potter A Twenty-First Century Revival of the Adventure Genre

children a hero. They coupled this with a complex multi-layered plot that was worthy of note. Alton (141) devotes consider...

Marketing Cape Town to the Commercial Envitonment

the shore of Table Bay, the city was officially founded in 1652 by Jan van Riebeeck, as a halfway point/supply station for the shi...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

Nursing Director, Role and Description

This research paper offers a comprehensive overview of the qualities and characteristics that describe an ideal nursing director. ...

Could Diversity Management Add Value to The Hospitality and Leisure Service Sectors?

The writer examines the idea that increasing the level of diversity management in the hospitality and leisure industry may help t...

SPORTS MARKETING PLAN FOR NORTH AMERICAN LACROSSE LEAGUE

is little more than a logo and a vague concept. Its the players, however, that personalize the experience - as such, any kind of s...

A Proposal to Examine How The Effectiveness of Advertising May be Improved

with the quote "Half the money I spend on advertising is wasted; the trouble is I dont know which half". This indicated the proble...

IPO Investment

of the risk reward equation (Nellis and Parker, 2006). In the past this asymmetry has been assessed as one of the main reasons for...

France as the Ideal Vacation Spot

architecture includes the ultra modern, such as the modern art center commissioned by French president Georges Pompidou,, as the s...

Dan Story's Engaging the Closed Mind

always been lovingly evangelistic and compassionate Christians have not always been critically discerning. An apprpriate analaogy...

Running a Commercial Radio Station

A paper examining various issues associated with running a commercial radio station. The author addresses advertising, revenue, a...

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...

Marketing Massage Oil In the United Arab Emirates

disposable incomes to allow them to purchase the product. * The UAE has a highly developed infrastructure for ecommerce, providing...

Matching Leadership Development and Compensation

no longer met the demands of the business environment" (Lawler and Worley, 2006; p. 1). They had failed to change at a time when ...

Analysis of Economic Impact

The road and rail links are well established and the telecommunications infrastructure is already strong with several local exchan...

Technology Transfer in the Middle East

then needs to be facilitated, with employees and local companies able to benefit from the importing of the technology. The aim of ...