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Essays 61 - 90

The Use of Psychology in the Development and Use of Brands

positive impression of the product and help to stimulate demand. In order to assess this the first stage is to consider how and wh...

Product and Financing Outline for a New Peruvian Restaurant

complement the food and drink as well as provide a further source of differentiation. By looking at the experience and tracing thr...

Telecom Company Offers New Product

It has become essential for organizations to have a place to store and backup their data, which is increasing exponentially. Compa...

S-D Logic - A New Paradigm for Value Creation

The writer reviews an article entitled "On value and value co-creation: A service systems and service logic perspective", which ad...

Richard Daft's Management Concepts and the Life Cycle Theory

developed lifecycle theories. His theories are more based on organizational design and management. Second, the student has...

Costs of Recalling Products Analysis

Before analyzing the situation, its important to develop a list of questions to determine what should be done. The first question ...

Planning a New Wine Store

at the top shelves and sweet towards the bottom shelves. Wines that are easy to location and understand will help make sales as th...

A Comparison of Two Organizational Structures ACAS and Cadbury

began as a seasonal offering, but they proved so popular have become available all year around and special occasions are catered f...

Design, Perception and Human Engineering

In 10 pages the dashboard of an automobile is featured in a consideration that illustrates perception importance in product design...

Advanced Discussion on Perception and Human Engineering

In eighteen pages this paper discusses how the dashboard of an automobile can be further improved through speedometer display, rad...

Marketing to the International Community

Culture is important for a business to consider in international marketing, but also such mundane issues as electrical service and...

The Economy of the Cayman Islands

The status of Cayman being tax free has more to do with its more recent economic development rather than the colonial links and ga...

Case Report: MobileActive

Stakeholders The company itself identifies several stakeholders. The list includes "shareholders, customers, employees, su...

Launching a New Product in International Markets; a Product Plan

It is well known that a number of factors will influence the quality and condition of an individual skin tone. This can include ex...

Marketing Plan for a New Remote Control

Click Click found that the demand for this type of technology was high, Welsh the supply level was extremely low. With the owners...

The Marketing of Nokia and Sony Ericsson in the United Arab Emirates

leading suppliers of telecommunications equipment, best known for mobile or cellular handsets they also supply a range of supporti...

Aviation Industry in China

well as the local factor conditions. The industry we will consider is the passenger aviation industry in China. This include all...

Strategic Analysis and Recommendations for Samsung

The writer examines this South Korean firm, looking forest at the external factors, including the political, social, economic, te...

The Passenger Train Industry as an Oligopoly

order to overcome potential problems associated with monopolies. Many railway industries had been nationalized, this facilitated l...

Hair Straightener Marketing Project

In five pages this paper examines how to market an Uncurl Perma Pressed hair straightener product in a marketing project that incl...

Financial Services Industry, Significant Developments and Trends

a thing of the past, only to find that even those who conduct most of their banking online still want to be able to visit a branch...

Marketing Strategies for the Fitness and Body Building Industry

potential target market (Kotler 429). This is untaken using "memory tests " and "learning tests" (Kotler 430). Another name may be...

Work Environment and the Process of Communications

with a "spanner." The service department employee who helps his customers has not the slightest idea what the mans complaint about...

Direct Sell Model and Auto Manufacturing

In a paper consisting of five pages the direct purchase of an automobile over the Internet and then shipped to the buyer at a savi...

Canada and the Automobile

In five pages this paper discusses the automobile's impact upon the economics, society, and environment of Canada. Two sources ar...

The Pharmaceutical Industry - Projecting Future Trends

will attempt to draw several broad projections about the future of the industry, based on an in-depth examination of emerging biot...

Differences Between Product Enhancements and Product Development

development and product enhancement. Well examine the advantages and disadvantages of each, then well examine some case studies ab...

Toyota Analysis

rates and a global operation which have been able to achieve large savings in the value chain and educe the time of production for...

Low Calorie Ice Cream

different countries, with countries such as the UK, France, the Netherlands, Belgium and Denmark showing the high growth rates in ...

Barclays Bank

e-commerce, this is as high as 91% in the UK and 95% in the US (Hobley, 2001). This demonstrates a massive growth in the use of th...