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Essays 61 - 90

Review of an Article on Multicultural Marketing

In two pages this paper examines the diversity reflected in multicultural advertising themes and messages. There is 1 source cite...

Europe, Asia, and Advertising Psychology

Whats more, consumers care little what brand they purchase as long as they can believe that the machine they purchase will be reli...

Dan Hillman's The Peaceful Warrior

may have perceived myself as a moderate, it has been brought home to me enough times, that I can no longer pretend it is my person...

Prophet Muhammad's Revelation

for the Quran. Why the revelations of Allahs wisdom was spread out over such a long period of time can only be speculated upon (...

Overview of the British Advertising Agency Saatchi and Saatchi PLC

In six pages this paper examines the late Eighties difficulties encountered by the British Saatchi and Saatchi advertising firm in...

The Many Forms of The Seventh Seal

The writer examines the development of Ingmar Bergman's classic movie The Seventh Seal, tracing it from a series of acting exercis...

Beckett's "Endgame" - Theatrical Passage

as audience members question the correctness of snickering at something so obviously bleak. Still, they are hard pressed to avoid...

Changing Image and Preparing a Presentation

However, no matter what level of marketing takes place, the message will only remain in place and become the new associations if t...

EU and British Cattle Products

course of preventing panic (and a potential market collapse of commodities) was to ban British beef from the EU. One main ...

Media Messages, Gender Stereotypes & Baby Mama

to be Kates surrogate is Angie Ostrowiski, who is characterized as "white trash," a high school dropout who has a common law marri...

Advertising and Consumerism

young people. For example, one of the largest issues that people have with print media advertising is the images it presents to yo...

Advertising and Gender Stereotypes: How Culture is Made

of the popular television show "Futurama", a character from our present time protests the futuristic intrusion of advertisements i...

Applying Content of Articles on Marketing Regulations

Marketers should be aware of marketing regulations. This paper outlines the content of three articles concerning different aspects...

British Columbia's Modernist Architecture

direction this modern era should take: "While many of the citizens of Victoria cherished and identified with its picturesque archi...

Developing a Position Argument for an Academic Audience A position argument for an academic audience

should also be noted that persuasion is not synonymous with dogmatism: the speaker must acknowledge that opposing viewpoints exist...

Advertising and Morality

Kanner, PhD, the extent to which advertisers go to draw in the young, impressionable target market is becoming more and more infil...

Does Clever Advertising Entice Consumers?

true; a moments reflection will reassure us that while thousands of new products are introduced every year, most of them fail (Cha...

The Future Of Television Advertising

This 17 page paper looks at a future of advertising on television. A large number of influences are changing the way television is...

Advertising Costs

In five pages this paper discusses the high costs of business advertising. Bibliography cites five sources....

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

Individual Autonomy and Advertising

In five pages this report considers if individual autonomy is subverted through advertising by exploring the points made by Richar...

British Political System and Cabinet Status

In seven pages this paper examines the British system of politics in this consideration of the cabinet status and how decisions ar...

Ogilvy on Advertising by David Ogilvy

In nine pages this advertising text including the author's recommendation of what represents 'good' advertising based upon nearly ...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Theodore Levitt's Marketing Imagination

In three pages Levitt's text is compared with others on the subject such as Art Weinstein's Market Segmentation and David Ogilvy's...

Audiences' Changing Responses to King Lear by William Shakespeare

In five pages this paper discusses the way in which each generation's audiences has responded to King Lear, relating it to their o...

Neville Chamberlain's Policies of Appeasement

This paper examines the pre World War II appeasement policies of British prime minister Neville Chamberlain in tewnty seven pages....

1979's Sale of Goods Act and British Law

Goods Act 1979 requires goods sold by traders to be of satisfactory quality" (Anonymous Representation in the United Kingdom, 2002...

Hamlet's Dilemma and the Audience's Response

three types of characters - one who to be killed, one to kill, and one to avenge the killer (89). For audiences during the early ...

IRA Actions in Great Britain and Terrorism

are made define an abstract concept, there will always be some groups who are able to find exceptions to the definition because of...