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Essays 1531 - 1560

Employee And Customer Loyalty at Federal Express

This paper examines the ways in which a large company, such as FedEx, can retain customer and employee loyalty in a highly competi...

Retailer's Views on Supply Chain Management

In eight pages this paper examines Budweiser beer's manufacturer to consumer supply chain from the perspective of a retailer which...

Competitive Advantage and Value Creation

post-dot.com era and offer the following table to illustrate these changes. Whats out Whats in First-mover advantage First-prover ...

An Examination of Avis

In the survey of loyalty in the different sectors a points scheme is used, Avis achieved 119 point out if 120 (Avis, 2001). In ter...

Marketing Strategies for Juice Bars

research; whether that research involve scoping out the competition (which well review later), reading articles in industry public...

Literature Review of Customer Relationship Management

of increasing the value for shareholders. In most cases it was to increase customer satisfaction and overall service, as well as m...

TQI and Its Implementation at Coca Cola

as this area had been suffering from high absenteeism, old equipment, outdated management systems and isolation among its workers ...

Canadian Company Plan for Employee Development

service in a plan is paramount (Hesketh, 1998). In addition, with Dr. Finch (presumably) wanting to be seen as a "communit...

Russki Adventures and Standardized Marketing

Crevasse and Andrei Kakov sought to market services, namely that of high-end helicopter skiing excursions. Crevasse and Kakov nee...

3M and Customer Service

other organizations have envied and virtually no one could duplicate. Much of the current culture at 3M can be traced to the pron...

Warranty and Advertising in the Automotive Industry

2001). The Japanese manufacturers allocate larger percentages to local spots - Nissan put 35 percent into spot TV, Honda put 33 pe...

Distribution Channels and Costco

prices" (Blumenthal, 1999). Costco, overall, has a reputation of providing quality goods and extraordinarily low prices -...

Organizational Culture of British Petroleum

(Anonymous, 2002), British Petroleum, now known as "BP" operates in 100 countries in six continents, runs 26,500 gasoline/petrol s...

Home Depot's 5 Year Marketing Plan

products but that has grown to the point where the average Home Depot store has approximately 130,000 square feet and stocks betwe...

Hairdresser Management

of people comprising the group being managed. The manager of a group of engineers will have a much different approach to the duti...

Customer Service and Call Centers

It was in the early 1990s that the integrated call center began becoming reality. AT&T, the old Northern Telecom and other centra...

Europe, White Goods, and Market Segmentation

to another, and channels of communication set up which will target the appropriate groups....

Six Questions About Amazon.com Answered

to sell its own goods; promote the items of its many associated independent resellers; or promote the sites of its several retaile...

Customer Focused Strategy and Total Quality Management Analysis of the Walt Disney Company

Disney, the longtime leader among its competitors, has maintained such stellar status due to the vision of one man, whose approach...

Marketing Plan for Tiffany's

the popularity of any given item . . . but not necessarily in that order. Shopping and consumption have become tied up with far mo...

Desire and the Complexities of Love in Ovid's Metamorphoses

it is the men who achieve the most satisfaction (Ovid 1276). The couple decides to allow the sage Tiresias to settle their argume...

Avon's Transformation

and high touch" (Avon, The Net, And Glass Ceilings, 2006; p. 104) III. China will be a stand-alone business; North American and Eu...

Loss Prevention Program for Golf Course Turf Management

the applicator or the general public, however, and some have the ability to damage the turfgrass plants they are meant to protect ...

Customers, Weight Gain, and Restaurant Accountability

a personal decision and the effect is not singular but one of accumulative effect. For many it is deemed that the weight gain is s...

Literature Review on Customers and Marketing

behavior models to real-world situations. Importance of Paper As David Hughes wrote in his 1979 textbook, Marketing Manage...

Dell's Supply Chain

One supply chain consultant noted that "Supply chains today are working like worldwide production lines ... We cant afford safety ...

Corporate Culture, Customer Relations, Social Responsibility

get a real live person on the telephone (PR News, 2007). This author recommends integrating communications and customer service de...

Management Planning at Boeing

and aggressively cuts costs. The 787 Dreamliner has been the project that would have the potential for elevating Boeing abo...

Analysis of Opening an NYC Sports Bar

is named "Fans A Lot." COMPANY DESCRIPTION Company Mission When it comes to launching any company or organization, there ...

Changing Departments of Human Resources

In four pages a student supplied case study considers how HR departments can be effectively changed in a discussion of customer se...