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Essays 301 - 330

Case Study of the Sharp Corporation

making strategy as opposed to the new paradigms other Japanese companies had been using. Rather than going to the new mode where p...

Sonera, Finland's Highly Advanced Telephone Company

This paper addresses the telephone industry in Europe, with an emphasis on Finland's technologically advanced company, Sonera. Th...

LA's House of Blues

In twenty one pages this paper examines the Los Angeles locale of the House of Blues chain in a consideration of industry performa...

Washington Mutual and Banking Sector Changes

In five pages the U.S. banking sector is examined in terms of recent changes with the focus of how this has impacted Washington Mu...

Policies, SBUs and a SWOT Analysis of The Limited, Inc.

In fourteen pages a company overview of this retail chain includes its mission statement, vision, corporate planning, strategies, ...

A Strategic Case Study of Acorn Computers

In ten pages this paper considers a student supplied case study that applied short term rather than long term corporate strategies...

UK Marketing Campaigns Reflect Values and Attitudes

In nine pages this paper discusses marketing strategies and how attitudes and values can be reflected in the campaigns of UK compa...

Company Analysis of the Disney Corporation

In seven pages SWOT and PEST analyses are applied to the Disney Corporation with target markets, leadership, acquisitions, brand r...

Financial Case Study of Microsoft

In ten pages this paper applies a SWOT analysis to Microsoft's position in this assessment of financial performance. Four sources...

MARKETING - ESSAY QUESTIONS

a New Era orientation. The value it creates for the customer is more than in the coffee cup, but rather, the ability for the custo...

SWOT Analysis of IBM

In five pages this paper examines IBM's financial and competitive advantage industry position with a SWOT analysis. Nine sources ...

Diet Pepsi; Position, Research and New Marketing Campaign This

own brand colas, at the same, or a similar price to Coca Cola, which is aimed at supporting the idea that this is a premium produc...

Company Analysis of Dell

In seven pages Dell and its marketplace are examined with a SWOT analysis performed on both Dell as well as one of its major sourc...

Microsoft Corporation Business Analysis

of the companys attempts at monopoly. In addition to software, the company has delved into new territory. Microsoft Network, call...

Taiwan as a Destination for Kelly Logistics

highly aligned with the traditional Chinese values due to the political, events of the 1940s ion China which force many Chinese to...

A SWOT Analysis of the Amazon.com Web Site

customer could want in a very timely manner, and standing behind their goods and services, as well as standing behind third party ...

Hershey's; Strategic Analysis

firm has not diversified into some non confectionary food areas and the firm sells its goods in 90 countries (Hersheys, 2009). How...

LA Gear Shoes' Marketing

In eight pages this paper presents BCG and SWOT analyses in this consideration of how to market LA Gear for men's athletic shoes d...

Analyzing the Mail Order Adventurous Trader Bookstore Business

In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...

Overview of Harrah's

In twenty pages Harrah's Entertainment Inc. is analyzed in a determination of what its future direction might be and includes BCG ...

Istanbul's Tourism Characteristics

In forty one pages this literature review of Istanbul as a tourist destination is discussed with a SWOT analysis included. Twenty...

Strategic Development and SWOT Analysis

In six pages this paper discusses how SWOT analysis can be applied to strategic development in this examination of Nike and Carniv...

A SWOT Analysis of Carnival Corp.

The writer uses a SWOT analysis to discuss the market position and possible future of Carnival Corp., the parent of Carnival Cruis...

SWOT Analysis of Nike

In five pages this paper offers Nike future strategy recommendations based upon a SWOT analysis. Three sources are listed in the ...

Internet Grocery Shopping

In 6 pages a SWOT analysis of Homegrocer.com is presented. There are 6 sources cited in the bibliography....

RotoZip® Marketing

In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...

Wal-Mart's Continued Growth

This 8 page paper discusses Wal-Mart's financial position, and suggests that the retailer's continued growth is unlikely to falter...

Overview of Ericsson Inc.

In five pages this Swedish telecommunications manufacturer is examined in a comprehensive overview that includes a SWOT analysis a...

Overview of Rollerblade Inc.

In six pages this paper examines Rollerblade Inc. in a consideration that includes the 4 Ps and a SWOT analysis. Seven sources ar...

Mountain Bikes and the Rebirth of Schwinn

In seven pages this paper chronicles the fall and subsequent rebirth of Schwinn thanks to mountain bikes in a consideration of its...