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Essays 1021 - 1050

Advertising and Women's Images

in which the female form is used and presented a theoretical paradigm of female may be ascertained and then used as a tool by whic...

Press Releases, Advertising, and PR

two-fold. The lower floors of the building would be family orientated, with activities offered for the families staying in the res...

Fashion Marketing and the Effects of Technology and Economics

be the source of media attention and speciation. The products were seen on a range of television programmes and gained value publi...

Basic Components of Advertising

pursued, it is generally accepted that more is better (Brierley, 2002). The strongest brands most often are those placing their n...

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

Innovations in Billboard Advertising, 7 UP Then and Now

its conception. Said 7 UP brand manager Bryan Mazur: "The 7 UP guy is getting out and revealing himself to the public, and this ...

Smoking and Cigarette Facts

In five pages this paper discusses cigarettes and the effects of smoking in a consideration of prevention, effective advertising, ...

Warped Portrayals of Reality in the Media

This paper examines the use of deceptive advertising techniques in the media throughout history. This six page paper has five sou...

Masculine Magazine Advertising Representations

pursuit of the elusive marketing promises. Sexuality is perhaps one of the most influential of all elements in contemporary...

MARKETING THE IPHONE

Discusses iPhone's competitive advantage, position in the market and advertising philosophy. There are 25 sources listed in the bi...

A Proposal to Examine How The Effectiveness of Advertising May be Improved

with the quote "Half the money I spend on advertising is wasted; the trouble is I dont know which half". This indicated the proble...

Most Effective Marketing Medium

actually eat. Nutellss marketing offered the solution. Sales would naturally decrease after this news was just released this month...

A Marketing Campaign to Encourage responsible Water Usage

a message that will be impact on the values and help to create a new generation of more water conscious citizens. The image of the...

Implementing and Managing Innovation

paper is to examine some of the relevant theories concerning these issues, consider the way they may apply in real life situations...

Adults and the Controversy Surrounding Video Games

This paper argues that both adults and children can be negatively impacted by violent video games. The medial plays a dual role i...

Self-Esteem and the Impact of Advertising

In a paper of eight pages, the writer looks at advertising and its impact on women's self-esteem. The view that advertisers target...

Ads, A Good and Bad Example

This research paper/essay offers analysis of two ads, one for Legos and one for McDonald's. The Legos ad is described as adhering ...

USPS Analysis

This report discusses a number of issues about the post office. It begins by identifying the two Congressional Acts that establish...


Woodrow Wilson said, "If you want to make enemies, try to change something." Anyone who has been responsible for making changes in...

Heath Care Ethics and Values

This research paper pertains to various aspects of ethics, such as the subject of autonomy, drug company advertising policies and ...

Image Enhancement and Eating Disorders

This paper contends photoshopping, the generic terms for the so called enhancement of images of the human form used in advertising...

UNETHICAL BEHAVIOR OF PHARMACARE IN CONNECTION WITH AD23

Answers questions pertaining to the business, marketing and advertising non-ethical behavior used by PharmaCARE in its distributio...

TV Commercials and Use of Ethnic Dialects

distinctly African-American and southern voice promotes a sense of New Orleans good food and good times. It would appear that thr...

Consumer Culture Creation and the Impact of the Advertising Industry

In 5 pages this paper discusses how a consumer culture is created by the advertising industry in a consideration of the human natu...

Greek Mythology and the Product Name Apollo

with recognizable characteristics often brings a product line into closer view for the average consumer within the demographic sco...

Current Market and Advertising on the Internet

consulting and research company, reports that American on-line consumer transactions generated revenue of $707 million in 1996 and...

Humor and Television Commercials

In six pages this paper examines how humor is used in TV commercials' advertising strategies. Four sources are cited in the bibli...

VIRAL MARKETING: IS IT ETHICAL?

Discusses viral marketing and whether it is an ethical advertising tool. There are 3 sources listed in the bibliography of this 7-...

Advertising and Deceit

In ten pages misleading or deceitful practices in advertising are discussed in an introduction, FTC regulations are considered and...

Content and Advertising Within The Magazine Industry

editorial boards were potentially quite susceptible to the influence of advertisers (Olson, 1995). Advertising revenue did make p...