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Case Study Analyses in Business

Three case studies are explored, all relating to business issues. One case examines the tobacco industry, and the other cases addr...

Lessons That May Help Smith Systems Consulting

et al, 2004). The plan did not go as expected as the firm over positioning itself, the marketing if the quality and the premium po...

Nursing Interventions and Case Study on Guillain Barre Syndrome

In ten pages this case study of an individual who after a gastrointestinal infection contracted GBS is presented along with a case...

St Vincent Case Study

managed healthcare companies. The hospitals have to provide the healthcare in a manner that meets their core values and standards ...

Investment Assessment Questions

would make sense that the risk premium will need to be higher, twice the risk cam be argued as twice the requires return, If this ...

Laparoscopic Cholecystectomy - Case Study

problems?] The pharmacology interventions target the patients different health conditions, such as high blood pressure and high c...

Harvard Case Study of Ford Pinto

subcompact models. Regulations existed for fuel economy and safety. Ford itself had concerns about the placement of the gas tank ...

Case Studies - Vivosonic, Inc. and Beck and Pollitzer

managers at a time where there is going to be uncertainty due to the change in ownership and management occurring at the same time...

A Case of Misrepresentation under Australian Law

if the misrepresentation was material to the contract, and whether it was meant to be an inducement to the contract, it also needs...

Case Study, Benign Prostatic Hyperplasia Case

This case study analysis offers a thorough overview of Benign prostatic hyperplasia (BPH). The writer discusses the symptoms and s...

A Case Study of Dependency Exemptions in Cases of Joint Custody

of the person, relationship or member of the household, gross income, joint system, citizen/residency. The support test, a...

New Hospital Case Management System Project Management Case Study

into operation, it meets all the other requirements. The following reflects the costs involved in this project. * $450,000 is the...

Case Study: Flexsin, a Study in Outsourcing

are empowered to be imaginative and adapt to business circumstances. Adaptation to threats and daily operations is accomplished th...

New Coke: Marketing Flop

has its own very distinctive following; while it may be partially entrenched within cultural reasons, the primary one is the level...

Cola Wars; Marketing Case Study of Coca-Cola and Pepsi

incentives such as the provision fridge units and in store promotional materials. Distribution of the bottled, caned and the conce...

Assessing the Market With a Demand Curve's Positive Slope

consumer demand for Pepsi Cola would rise due to what is called in the economic sector the "substitution effect" (Dyer, 2000; http...

International Development and Business Ethics

In twenty one pages international development is discussed regarding major issues and the ethical questions that inevitably result...

Cola 'Wars' Between Pepsi and Coke

In two pages this paper examines Coca Cola's 1985 'new formula' and 'the Pepsi challenge' in a consideration of the 'cola wars,' p...

Consumer Profile of Pepsi Cola

In eight pages this paper presents a consumer profile of Pepsi that includes characteristics, a 4Ps marketing strategy, process of...

Investment Comparison Between Pepsi and Coca Cola

In eight pages Pepsi and Coke are compared in terms of investment potential with PE ratio dividends, share prices, and discount ra...

Marketing Communication; Coca-Cola, Pepsi and Sainsbury Own Brand

the benefits of their product. The use of association has been utilised for over a century, but it has been in the tell mode. Toda...

International Websites and Marketing

France (www.pepsi.tm.fr) falls somewhere between the two, with several frames of text included on a page that also includes "Pepsi...

School Pepsi Cola Vending Machine Controversy

New York dumped all soda pop and offers only "100 percent juice drinks from Snapple" (Watson, 2004). In January 2004, Los Angeles ...

Overview of Frito Lay

In eight pages Frito Lay's overview from its beginnings, 1965 Pepsi merger, and today's corporate restructuring are examined with ...

Frito Lay's History

In five pages this paper examines Frito Lay's origins from the time of Mr. Doolin and Mr. Lay until the Pepsi Cola merger of 1965 ...

Coke, Pepsi, and the Beverage Wars

attention of the customer. While one uses nostalgia, one uses the most contemporary icons. One is blue and one is red. One is t...

Diet Pepsi; Position, Research and New Marketing Campaign This

own brand colas, at the same, or a similar price to Coca Cola, which is aimed at supporting the idea that this is a premium produc...

Overview of Coca Cola

to the nearest rival; PepsiCo. 2. Background to Coca-Cola Coca Cola is a well known company; the global leader in soft dr...

Soft Drink Market and Marketing Communications

can also create a level of identification. Diet Pepsi is very effective at communicating, and as the number one diet drink globall...

Advertisements and Gender Roles

In a paper of four pages, the writer looks at gender roles as they appear in advertisements. Two classic ads for Coke and Pepsi ar...