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Essays 361 - 390

History of NASCAR

This paper consists of five pages and discusses NASCAR's stock car racing history. Four sources are cited in the bibliography....

Discrimination in Marketing

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

The Safety of Air Bag Use

or she may in fact be killed by an air bag ("In the" 2). The agency explained that children under 13 should not ride in the front...

Pullman, Illinois and George Pullman

In five page this paper examines the town of Pullman, Illinois in a consideration of whether or not its construction satisfied the...

RotoZip® Marketing

In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Personal Impact of Witnessing an Auto Accident with Injuries

totaled vehicle. The police interrogated the two men, who, it turned out, had been drinking and driving, with the driving testing...

Creative Essay 'Riding with a Dog Who Smelled Like a Skunk'

In three pages this descriptive and creative essay presents a narrative recounting a long car ride in which a family was accompani...

Allowance of Police Chases at High Speed

In five pages this essay argues in favor of aggressive law enforcement in nearly all circumstances even if this means there may be...

Environment and Automobiles

In fifteen pages the historical relationship between environmental pollution and automobiles are examined along with alternative f...

Defense Tort Case Strategies

alcohol consumption prior to the accident as well as blood-alcohol tests, if taken, should be utilized to determine if her drinkin...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Marketing Communications and Public Relations as a Gauge

In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

Longevity of the Bull Market

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

In Favor of Socialized Health Care in the United States

In fourteen pages this author considers the many Americans currently without any type of health car insurance in order to make the...

Outsourcing IT

In fifteen pages a hypothetical case study involving a fictitious car manufacturer is utilized in a discussion of what outsourcing...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Examination of Competitive Markets

In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...

Avis and Racial Discrimination

In nine pages this paper discusses the racial discriminatory practices of Avis Rent A Car with landmark U.S. Supreme Court cases o...

Sibling Relationship of Raymond and Charlie Babbitt in Rain Man

Charlie Babbitt The character of Charlie Babbitt is established early in Fleischers novel and Bass and Morrows screenplay of the ...

Siemens AG Marketing Audit

The company and its subsidiaries employ 417,000 people in 192 countries (Cella, 2004). Ten of the companies worldwide businesses, ...

Global Setting and Small Business

may be good examples of how, in the past, companies would establish their home market, but then look to expand as a result of both...

Research Questionnaire on Potential New Suppliers

meet the current supply standards and save the company time in contacting only those companies that already meet the criteria. The...

People Who Are Sloppy and Neat

glance in the co-workers car affirmed the assessment of sloppiness, as the floor boards in all passenger areas were engulfed at le...

Architecture and Marketing

while attracting the customer. Promotion, as we mentioned above, is letting the target market know about the product (or service) ...

U.S. Brands' Global Marketing Plan and Dominance

may or may not indicate that the US firms are best at branding. The commercial environment is increasingly competitive. There is...

Low Cost Airline EasyJet

the next decade this is likely to increase to between 12% and 15% of all passenger traffic (BBC News, 2002, IATA, 1998). The ...