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Essays 601 - 630

Dakota and Uptown Brands of R.J. Reynolds and Ethics

of those who have been more materially successful. When news leaked of the Dakota brand intended for poor women, the outcry was s...

Company Overview of Merrill Lynch

to incorporate in 1959 and to go public in 1971 (Powers, 2003). During the 1960s, the company diversified into government securiti...

Leaders Born or Made?

have been projected at retiring over the next five years (Byham, 1999). There are many examples of charismatic leaders it ...

A Comparison of the Reuters Group PLC and Bloomberg L.P.

in London by Paul Julius Reuter (Reuters, About, 2004). Reuter used the new invention, the Calais-Dover cable, to transmit stock q...

A Comparison of Two Organizational Structures ACAS and Cadbury

began as a seasonal offering, but they proved so popular have become available all year around and special occasions are catered f...

History and Financial Performance of the Great Atlantic and Pacific Tea Co.

2004). Operations also take place with the core brand name of A & P, in Canada operations take place under the name Dominion In Mi...

The Ethics of the Phillip Morris Company

of nicotine and also that cigarettes not a drug and not addictive. Other tobacco company CEOs also testified cigarette smoking not...

Marketing Strategies of Apple Mac Computers

differently if they hope to recapture a greater market share in the PC market. CHAPTER 1: INTRODUCTION Apple Computer Inc. and M...

Cellular Telephone Services and Optimal Pricing Plans

(i.e., Europe and Japan), competitors are likely to have interest in alliances and be operating with an eye toward globalization. ...

Creating a Brand

company was originally developed by a company called BMR Ltd. in England -- and in 1968, the company moved to Shannon in Ireland, ...

Business Model of Monsanto and Its Sustainability Commitment

according to Levitt, could be further reduced to the need to cultivate and maintain customers. That goal, however, could not be f...

The Impact of the Merrill Lynch Brand

Finally, Merrill launched Merrill Lynch Direct, which, while getting a slow start, finally hit its stride during 2000, during whic...

Case Study on Ice Toys Retailer

increase the pressure on the packing department. We are told that each member of staff is able to pack 4.3 packages an hour. This ...

Analysis of McDonalds

goods, therefore it is a product that will see a decrease in demand when there is a decrease the level of disposable income (Nelli...

AMERICAN CONNECTOR AND DJC

his vision, and this could spell dire trouble for American Connector. One case in point is the companys design and implemen...

Downsizing at Emeco

identify two dimensions, those of constructive/destructive responses and those of active or passive. The actual manifestation of r...

Assessment and Recommendations for Bundy Asia Pacific

The writer examines a case study on Bundy Asia Pacific supplied by the student. The case study is set in the 1990s, when Bundy, a ...

Plan for Starting a New British Supermarket Chain

the businesses launched a marketing manager will need to be recruited. The organization will seek to benefit from a positive corpo...

A New Strategy for Toyota

in Europe the firm has slopped further behind, and as such Toyota have a strong leadership position in number units sold. The fir...

The Sultan Center at a Potential Takeover Target for Wal-Mart

a difficult strategy, as growth by acquisition requires capital expenditure in order to acquire the target company, with many addi...

TOYOTA: BETWEEN SHAREHOLDER AND CUSTOMER

rushed new products to market too quickly without examining safety and reliability issues - thereby harming a variety of stakehold...

Assessment of GE Netcom

the same economies of scale but they have a lower level of risk, selling to the consumer markets, which has been aided by the acqu...

The Competitive Position of Potential Strategy for Synergy International

companies have been undertaken through a strategy of acquisition. However, the industry remains relatively competitive, with the t...

The Practice of Corporate Governance at British Petroleum (BP)

British Petroleum, which now incorporates Amaco, is highly active within the energy sector, specifically the oil industry. The wri...

SWOT of Esprit

2008 (Karr, 2008). The wholesale sales accounted for more than 55 percent of revenues (Karr, 2008). Wholesale activities in German...

Enron, the Contribution of Masculine Culture to its Downfall

the epitome of stereotypical masculinity almost to the point of caricature. Skilling once said that he had thought about it a lot ...

Challenges of the Chinese Business Environment

the Chinese cosmetics market. LOreal have a large number of brands that are popular in the west, and were able to transfer some of...

The Marketing of Samsung Mobile Telephones

of the consumer base, or potential consumer base into categories where there are similar characteristics. There are a number of wa...

Situational Analysis of Nintendo

one hardware development hits the market there is development stared on the next development. 2. SWOT Analysis 2.1 Strengths A ...

LEADERSHIP AND TARGET

recognizable trade mark and Bullseye, the dog, is also enshrined in Madame Tussauds Wax Museum (Reingold, 2008). I know this is pr...