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Essays 451 - 480

DuoLine Marketing Plan

In five pages this fictitious 2 fragrance atomizer company is considered via a marketing plan that presents a company introduction...

Economic Principle Basics and Campbell Soup Company

In ten pages various economic principles such as unemployment, inflation, recession, and wages are explored with the focus being o...

Saturn Corporation and Employee Training

Saturn Corporation stands head and shoulders above many other companies in regard to the quality of their employee training effort...

Customer Letter of Complaint and Company Response

In five pages this paper involves a student writing assignment involving a customer letter to a company regarding receipt of a def...

Internet Telephony Industry IDT, VocalTec and the Internet Telephony Industry

In five pages Israel's VocalTec and the American IDT companies are contrasted and compared in an assessment of the Internet teleph...

'Excellent' Company's 8 Attributes

In five pages this paper analyzes Thomas J. Peters' and Robert H. Whiteman's In Search of Excellence Lessons from America's Best ...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

The Merger of Trebor Allan and Cadbury Neilson A Canadian Case Study

not cost sensitive, and there as a great deal of loyalty to existing bars. The brand was seen as a more indulgent brand and as suc...

A Discussion of BMW

2005). 2. Recent article Taylor reported an interview with Helmut Panke, Chairman of the BMW Group. Panke, who has been chairma...

Accounting at Three Companies

seen with the balance sheets. The figures for former years of 2002 and 2001 in the Microsoft figures may vary from the last report...

Case Study on Statutes and the Delayed Shipping of Poor Quality Goods

time, with arrival at the port before the end of September and the bill of lading supporting this. however, it is not actually loa...

EPS and Gearing Statistical Test Link

allow the two figures to be taken and then assess. As there are different patterns in different industries we will choose two indi...

A SWOT Analysis of a Surfboard Company

sponsored surfers on the boards, that is an advertisement for the company as well. At Channel Islands Surfboards web site there a...

Promoting the Use of U.S. Tobacco in the International Market

international markets? Are countries doing anything (similar to what the U.S. did) to try to limit smoking and its hazardous probl...

Antidumping Laws and Global Business

represents 80% of KTSBs business, and the company cant afford to lose it. KTSB is only three years old and depends on its America...

Case Analysis on Downsizing

sales or a customer they had been able to help. Not today. What little conversation head was centered whats happening and why?" Mo...

A SWOT Analysis and Case Study of Eli Lilly and Co.

"laid the foundation for the Lilly tradition" of concentrating first on the quality of existing products and only then expanding t...

Budgeting, Cost in the Coca-Cola Company

ABC (activity based costing) and EVA (economic value added) concepts have caused changes in the Coca Cola Company's budgeting and ...

Managing a Company's Branding

The writer discusses the importance of correct brand management by the company and the customer sales representative. If the compa...

Comparing the Promotional Activities of Timex and Rolex

undertaken in a localised manner. However, although there is the use of the internet it is the printed media and the telev...

Values Held by Individuals and Organizations

statement and code of ethics in which they spell out clearly what they want to accomplish and how they intend to accomplish it. Re...

Analysis of Creative Technology Ltd.

developed a strategy of meeting market needs by customising and adapting technology starting out by the creations of PCs that were...

Strategic Analysis of John B. Sanfilippo & Son

JBSS is a major processor, marketer and seller of nuts and nut products, including the Fisher Nut brand. The writer examines the c...

Starbucks and Social Responsibility

is that Starbucks forgot its purpose and mission. Their strategies were not aligned with their mission and this led to a decrease ...

A Culture for Innovation at Apple Computer

environment in which innovating and creativity will flourish (Armstrong, 2001). Anyone who knows the history of Apple knows that...

Legal Right Versus What's Right

must be viewed as if they were universal laws (Johnson, 2004). An unethical act according to Kants categorical imperative theory b...

The Body Shop; A Company Successful at Creating Partnerships

been seen in mixed lights. There is little doubt that whatever approach is adopted there has been the creation of profit, this was...

Wal-Mart 2004 - 2007

This 14 page paper examines Wal-Mart. The paper starts by looking at the history and development of the company before undertaking...

A Sales Presentation Sample

This five page paper describes an anonymous company's sales presentation and includes discussions of plans featuring sample cost a...

Business Ethics and Policy

religious ideology) and the various "sciences" of business (Parker S27). Quite often these arguments have attempted to negate the ...