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Essays 271 - 300

Marketing Aspects

There are different pricing strategies. Looking at a restaurant chain such as Brewers Fair, this is a long established restaurant,...

Analysis of Nike

than the competitors products (Labich and Carvell, 1995). The groups loyalty to the company is close to fanatical, many even havin...

Overview of the International Pharmaceutical Industry

to beat the competitors to market with the latest drugs (Active Media, 2001). Thus is why it is intensely research and development...

Comparing Nike to Manchester United

what the actual value of the company is and deduct the physical asset. This can then be considered in terms of the actual amount, ...

Free Markets and Sustainability

individuals can and do own companies and have the freedom to buy and sell (Hunter, 2003). The goal of these individuals is to ope...

Tylenol Marketing Mix - 4Ps

8-hour, gel caps, sinus, allergy, Tylenol PM and numerous other specific Tylenol products for different conditions. The company ha...

Market Cereals Case Study

this industry are noted as being high within the top players in the cereal industry, supporting the idea that this is not a perfec...

Commodity Price Movements Model Development

chain are likely to impact down the chain, when it is due to begin after sales of beef stock. The current level of beef prices are...

Comparative July 2003 Stock Price Performance of Microsoft and Starbucks

kiosk in the lobby; a hospital or smaller office building may have space holding only a few insulated containers of coffee and sev...

iPhone and Android Companies

The smart phone market is the primary one in which Apple and Google compete directly. Google gives its Android away while Apple ch...

A Research Proposal to Demonstrate Influences on Stock Price Movements

The paper is an outline proposal, including introduction, justification for research, identification of audience, qualification an...

Australia's Investment Property Market and Macroeconomics

In looking at the impact of investment housing we have to look at the driving factors, what it has been that has made property suc...

Marketing Plan for Show Circuit Frozen Dog Dinner by Tyler Pet Foods

with allergies an other illnesses, many dog owners are beginning to look at feeding their canine companions frozen dog food, rathe...

Price and Distribution Stratagems of Rolex and Timex

special offers were prices are reduced, with the aim of increasing short term demand. This may be seen on the web site Timex.com, ...

Coca-Cola Marketing Mix

Coca-Cola developed a new formula for coke, which was not appreciated by the consumers. The company quickly reversed the decisions...

Launching a New Product in International Markets; a Product Plan

It is well known that a number of factors will influence the quality and condition of an individual skin tone. This can include ex...

Marketing a Commodity; Coffee

Ps; product, price, placement and promotion. The first piece that of product. This is not only the commodity itself but the way in...

Marketing Plan for a Golf School in Shanghai

look at how the marketing can attract that target market. 2. The Target Market Golfing is a leisure activity, those who will be...

Microbrewery Marketing

for this particular company would likely be older college students (who can drink), single adults who have just graduated from col...

Restaurant Operating Company Bob Evans Farms, Inc.

Evans 560 locations to greatly affect its industry is clear. The only route available to the company in improving the performance...

United Kingdom's Property Market from 1995 to 2006

In 2002 The Economist predicts that the property market would fall, the same prediction has been made by the Economist every years...

BRL Hardy Case Study

in which these issues should be resolved. The clash between Davies and Carson goes back to the time the companies merged, Carson w...

Business Ethics (Annotated Bibliography)

in Distribution. European Journal of Marketing, 23 (2), p. 123- 129. Authors define and address the concept of "channel cheati...

'Flanking in a Price War' Summarized

must be narrowly defined and must not deviate from the boundaries given it at the outset. Of course approaching a study in this m...

Definition and Explanation of Economic Concepts

on the decisions and behaviour of those acting in the market. Segmented market A segmented market is as it sounds, the market is...

Pricing at the U.S. Naval Hospital, Guam

essentially sets prices for all of American health care, as explained below. Aside from pricing according to production cos...

Pricing Decisions

sales they can increase the profit with less made on each individual sale, but making up for the lower profit per unit with a larg...

Changing Commodity Prices

being celebrated. For the consumer there is a choice, they can choose when to eat, and this will impact on the price they pay. F...

Pricing Controls and Price Equilibrium

is, it represents the price where both sellers and buyers are happy with both price and quantity (GCSE economics, 2004). For examp...

Price Discrimination

very unattractive. The alternative is to segment the market in order to maximise income. In a monopolist market and a perfectly se...