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Essays 721 - 750

Leadership Theory Applied to Tony Fernandes

Childs (1972) it is the leader, in the form of the CEO that is responsible for making the strategic choices within an organization...

SOUTHWEST AIRLINES - SWOT AND STRATEGIES

been asked to discuss Southwest Airlines internal factors (strengths and weaknesses) and external factors (opportunities and stren...

Influences That Impact on Supply and Demand within the Aviation Industry

flux, with both the supply of the product varying, and the amount of demand also fluctuating due to other related factors. If we c...

MANAGEMENT AND LEADERSHIP AT SOUTHWEST AIRLINES

which bills itself as no-frills, but with frequent flights to various locations. SWA earned its fame for being a "fun" airline and...

AN OVERVIEW AND REGULATORY EXPLANATION OF JET AIRWAYS (INDIA)

able to hold its own and even earn a net profit of $33 million (Michaels, 2009). Jets IPO in 2005 was in the billions (Michaels, 2...

Examination of the Structure, Conduct and Performance of Airlines

that provide this route on a direct basis; British Airways, Virgin Atlantic and American Airlines. Other airlines, such as KLM and...

Market Expansion at Skyward

much as 90% repeat business, for mobilization to be successful where there is a provision of services of this nature, the ability ...

Targets for a Merger with Southwest Airlines

Southwest is one of the US airline success stories, at a time when there is consolidation the airline industry Southwest may have ...

Northwest Airlines Company Profile

directly a result of political and global changes in addition to the usual industry factors of competition, customer satisfaction,...

NetJets Fractional Ownwership Airline Company Marketing

and active use of the aircraft. One of the benefits is that if an organization can benefit only from a portion of those hours, th...

Entrepreneurial Success

genius; keeping them, however, is often a much more difficult equation. "We market ourselves based on the personality and spirit ...

The Influence of Marketing on Consumer Behavior

Many companies of the last decade figured that idea out and figured it out well. Many of the characteristics which Cronin lists ...

Airline Information System Development

data requirements for the second type of data are more complex, these are the departures information, which includes details of th...

Organizational Culture of SWA

and basic underlying assumptions (Leading Teams into the Future, 2003). Artifacts are visible organizational structures. Espouse...

American Airlines and British Airways Compared

teetering economy right over the brink, taking literally the worlds travel and tourism industry right with it. All major travel d...

Ryanair and Easyjet

at their results. In 2002 both companies performed well. Profits reported for Ryanair were reported at ?172 million1 (about ?111 m...

Southwest Airlines' Australia Expansion Proposal

five consecutive annual Triple Crown awards (Southwest, 2002). The Triple Crown is: Best On-Time Record, Best Baggage Handling, an...

Traditional Airlines Influenced by Low Cost Airlines

be the dominant sector in the next decade, others are less optimistic but still see this is the largest growth sector and as 83% o...

Aviation and Marketing

But these days, for the most part, price tends to be the dominant factor when it comes to competition; price and loyalty through f...

Airline Industry and the Influences of Macroeconomics

also subjective as it is seen in relationship to the level of disposable income. For example, if an individual has a disposable in...

Europe's Airline Industry

monoplane that flew across the English Channel in 1909 (AIAA, 2003). However, these were not yet able to carry passengers. In 1933...

A JetBlue Marketing Analysis

for the good of the company that they owned for the most part (2002). It is clear that United took these steps because it had to, ...

Plan for a New Pegasus Airline

amount of funding gives the new airline a greater potential for success. To assure success, the new airline must be well-capitaliz...

4 Questions on Marketing Services

and KLM have eliminated the business classes they offered in the past. It appears that the world economy is improving, however, a...

TWA, Finance, Marketing, and Management

In eight pages this paper examines the management, marketing, and financial performance of this airline in a consideration of prob...

People Express - A Case Study

The writer uses a case study to analyze the People Express airline and the way in which they utilize employees. The writer argues ...

Airlines and Customer Satisfaction

In ten pages airlines and customer satisfaction are discussed in light of the number of formal complaints filed to the Department ...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

British Airways Market Research

In nine pages this report considers British Airways in a market research examination that discusses the airline industry as a whol...

Successful Leadership Criteria

In eight pages this paper considers former CIA director William Casey's unsuccessful leadership compared with Southwest Airlines' ...