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Essays 301 - 330

Influences in the Development of a Marketing Campaign

The writer looks at the scenario of a new health and fitness club that is looking at opening in the UK. The writer looks at differ...

Assessment of L'Oreal and Strategy Recommendations

it is these influences and the way that the firm has responded that need to be assessed so that the effectiveness of exiting strat...

Economic Planning for Larson

are competing with other firms that are likely to have local structures they are bringing in products manufactured in countries wh...

Strategic Decisions at EBay

This 3 page paper looks at the way strategies and strategic decisions have been made at eBay and how the company competes. The pap...

Consumer Profile of Pepsi Cola

In eight pages this paper presents a consumer profile of Pepsi that includes characteristics, a 4Ps marketing strategy, process of...

Strategic Decision Making at Nintendo

In five pages this paper discuses the 1993 strategy decisions that confronted Nintendo with focus recommendations offered. One so...

A Strategic Case Study of Acorn Computers

In ten pages this paper considers a student supplied case study that applied short term rather than long term corporate strategies...

Coca Cola Classic's Marketing

In twenty pages this paper discusses the marketing strategy behind the 1985 decision by Coca Cola to replace its century old secre...

Financing Considerations: American Superconductor Corporation

companys decision to go public with its stocks rather than relying on debt financing was that their products had been placed in th...

Consumer Behaviour and Marketing a Hotel

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...

BCG Matrix and AXA

profitable category. Low market share and a high growth rate is an unknown quantity, the final result is not known and as such thi...

Outsourcing at Wachovia and the Bank of America

often quoted in the mass media, such as the loss of jobs to foreign lands and reduction in service levels. To examine this the p...

Joint Ventures, Knowledge Acquisition and Strategy Theory

as Asker, argued that the two may be compatible (Thompson, 2007). To understand what is meant by each of these strategies ...

Concept of the Marketing Mix

with a successful business in London and had a major impact on the entertainment industry. The marketing was carefully manipulatio...

An Analysis of a Case Study Regarding a Life and Death Decision

Kamath (2007) goes through all the possible outcomes regarding this dilemma. He explains that if the operation goes forth, there a...

Should Southwest Airlines Open Another Call Centre in the US, or Should They Offshore Call Centre Services?

working with the Economic Development Foundation and the city of San Antonio in order to find a suitable location. The plan may be...

Marketing and The Importance of the Decision-Making Process

current downturn in the stock market, people are changing all of their habits. They may be less inclined to make decisions about l...

America's Process of Decision Making Regarding Entry Into the Second World War

This paper examines the process of decision making that culminated in America's entry into the Second World War in eight pages. S...

Making Decisions and the Potential for an Overload of Information

also loose opportunities and over analyse a situation. Information may concern the internal or the external environment. T...

Marriott Hotels and Capital Structure

In fifteen pages a Marriott Group student supplied case study is examined in terms of corporate goals and accommodating financial ...

UAE's Real Estate Market

of increased output are the heavy industry projects and manufacturing sectors, and is making a 10% contribution to the GDP. These ...

Asian Economic Crisis of the 1990s and its Causes

in the way it was controlled. The actual value was pegged to a basket of currencies. However, in reality there was a closer link t...

Due Negligence and the Newco Project Company

is the role that employees will play in the company -- in other words, how dependent is the company on the skills of the employees...

Developing Countries and the Effects of Global Trade

a great deal of farming activities) and in all, industrializing smaller, less developed countries doesnt help the workers anywhere...

Diversification

used to assess the specific risk of a company. Diversification is meant to lessen the impact of these specific risks. However, not...

Trade Relationships of Guatemala Past and Present

In five pages this paper examines trade in Guatemala past and present with a consideration of trading relationships with Latin Ame...

Success Story of Southwest Airlines

In five pages this report examines Southwest Airlines' success in a consideration of shareholder investment returns, performance o...

Hayekian and Keynesian Economic Theoretical Comparison

In thirty pages savings and investment are examined in a comparative consideration of these 2 economic philosophies and includes t...

Stock Market Investments and Risks

In eight pages this paper discusses stock market investments and risks in a consideration of mergers, scandals, and an analysis of...

Economic Relations Between Thailand and Japan

In twenty pages the economic relationships between these two nations are discussed in a consideration of such topics as Thailand's...