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Essays 361 - 390

Research Proposal for Sri Lanka's Re Branding

Lanka and which is most likely to succeed. Sri Lanka is an island in the Indian Ocean and has a developing economy, the GDP is $...

United States and Britain, Differences in Manufacturing

that "UK manufacturers productivity lags between 25 to 30 per cent behind US companies in the same sector" (Willmott, 2001; p. 3)....

The Truth In Lending Act

FRB amended Regulation Z to implement section 1204 of the Competitive Equality Banking Act of 1987 (Farm Credit Administration, 19...

North America's Teenage Consumers

points out that an ideal engine, in optimum condition could theoretically conceive 100 percent efficiency, but that real-world req...

XBox Users and Buyers

event organiser set up promotion for the X-box with games such as Crash Nitrocart as well as the Simpsons Hit and Miss, These were...

Technology and Organizational Change

The authors have pointed out that the conventional research of the time had worked toward obtaining evaluations of other proposals...

Article Reviews on Consumer Confidence

feel secure about their future ability to make money, the confidence level goes up. Aeppel (2005) on the other hand looks at the d...

Benefiting and Educating Consumers Through Advertising

seen) at the time. Nearly a quarter century later, Wechsler (2002) reports that "African-American physicians regard direct-...

Overview of the Network Effect

The same arguments of compatibility and interaction can be seen today widely in the use of infomaion technology software and hardw...

Advertising and Consumer Behavior

confusions would occur for brands using a similar message strategy" (i.e., would consumers get mixed up as to who the advertiser r...

McDonald's and Problems with Marketing

psychological approach, not selling the product, but a perception and image that is associated with the brand. Marketing a brand ...

Overview of Consumer Price Index

inception of the CPI, it has been comprehensively revised on six different times to take into consideration updated samples and we...

Definition of Source Credibility

power not all of which are going to be applicable to communication across the media. The five type of power they identified were; ...

Economy Trouble, Spending, and Debt

concern1. She points out, for example, that by measuring the ratio of consumer installment credit to disposable income (which, in ...

U.S. CPI Forecasts and Gross Domestic Product

which is the way this is usually predicted, then we take the January figure of 12198.8 and the January figures for 2006 and we can...

Human Capital Definition and Development

all they need to accomplish the tasks assigned to them. Senior management seeks to enhance the value resident within the human ca...

Issue of Workplace Diversity

sites have multi-lingual capacity (Johnson-Reece, 2004). Its also imperative that when the company makes any decisions about thei...

Consumer and Liberalization

under dispute. For example a country such as Guatemala has 60% of the population below the poverty line and a purchasing parity GD...

Impact of Marketing Technology on the UK Supermarket Industry

of competitiveness is reflected in the expenditure in marketing in 2003 which totalled ?112.1 million (Euromonitor, 2004). ...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

Consumer Shifts and Cola Manufacturers

hot or warm, and soft drinks by definition are nonalcoholic. The other two qualifications, however, no longer apply. Coca-Colas ...

Market for Sport Shoe Trainers

2004 and 2009, and the main purchases are males, who make 52% of the purchases (Euromonitor, 2005). Most of the goods are sold th...

Goal Congruence Cost Allocation

enjoy. In short, it is not in the employees best interest to make decisions that will be harmful to the company in the long term....

Poor Working Conditions and American Consumers

well (Hutchings, 1996). Protective legislation is not usually a practical recourse because it is not usually enforced (Hutchings...

Definitions of Poverty and its Effects

to the industrial subsistence patterns of today. If we define poverty from a strictly numeric perspective, as the so-called "pove...

Sociologist Nancy Kleniewski's City Definition

that examines urban life and helps one determine a precise definition of a city. The principle features of metropolitan life--the ...

Definition and Principles of Leadership

activities within an organized group that involves establishing progressive standards designed to meet specific goals. The person...

The Definitions and Ramifications of Globalization

How do they maintain some semblance of their individuality when the entire world it seems is intent on destroying that individuali...

Pronouns Definition and Uses

this noun. He, then, is used to replace the word David in the beginning of the sentence. The second most recognizable form of...

The Role of Globalization in the Modern Consumer Society

globalization. Increasing technology has also resulted in an expansion of the influences of industrial countries, including the U...