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Essays 121 - 150

What is Fair Pricing?

The writer looks at the idea of fair pricing explaining what it is and how the perception of fair pricing will vary depending on ...

Perspectives on Technology in the 21st Century

In a paper of five pages, the writer looks at technological perspectives. The media, consumers, and community are all analyzed for...

GE and Change

Thomas Edison founded General Electric (GE) in 1878 in Menlo Park, New Jersey. He subsequently merged his company with another. Me...

The Largest Retail Store and OB

Wal-Mart is the largest retailer in the world. It is criticized in the United States for low wages, lack of health and welfare ben...

Concepts Linked to Service Delivery

of pure tangible goods; these are companies offering goods such as soap powder, so the service concept may be considered as applyi...

Do Consumer Desires Differ Across Different Markets

lower basic order needs have to be satisfied before higher order needs can be pursued. The basic needs start with physiological n...

The State of the US Economy May 2011

the index falling from 66.0 in April, made up of a 40.2 for the current conditions and 83.2 for future expectations to an overall ...

Questions and Answers about Health Care

deciding on health care coverage options? At the moment, health care coverage within the United States still follows a largely c...

Pharmaceutical Companies and the Trend of Online Marketing

the new advertising venues. This trend has been reflected in pharmaceutical companies as well, for whom online advertising has bee...

ELABORATION LIKELIHOOD MODEL AND DRINKING/DRIVING EDUCATION

Uses the elaboration likelihood model of consumer behavior for suggestions on how to encourage teens not to drink. There are 7 sou...

Music Industry Since 2003

constantly (Koster, 2007). Apples iTunes is the most successful site insofar as they have the largest catalogue and sell the most ...

Introducing TiVo

those who have busy lifestyles and want to time sift their television entertainment. The first aspect of the marketing mix is t...

Issues in International Marketing

use the internet to gather information and assess different potential destinations and travel providers. The search and the decisi...

The Marketing Of Prescription Drugs

A five stage model looking at problem recognition, information search, evaluation of alternatives, purchase decision, and post- pu...

Free Markets and Sustainability

individuals can and do own companies and have the freedom to buy and sell (Hunter, 2003). The goal of these individuals is to ope...

Consumer Behavior and Analysis; Greetings Cards

that is used to explain many motivations, in different situation is that of Maslows hierarchy of needs. The idea model can be perc...

Cisco: Expanding to Consumer Level Campaigns

This 3 page paper gives an overview of the company Cisco. This paper includes a discussion of how social media can be used to keep...

Scams from Africa

Many types of fraud seem to be increasing, one of these is the Nigerian scams that many people are so familiar with. This is a cas...

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

How Should Tesco Develop their United Kingdom and United States Markets?

over the last decade with the increased international presence, with 5,380 stores and 492,714 employees in the group operations an...

Students and Using Credit Card Uses

a more accepting attitude of debt also indicates that this is resulting in the use of credit cards and higher than ever before cre...

Sociological Issues in "Will & Grace"

the culture, which means that sociologically we are still not ready to look at gay men and lesbians as people first; instead, ``we...

Reality TV/Why We Watch

lives. Ralph Rosnow, Ph.D., a professor of psychology at Temple University, comments, "If people arent talking about other people,...

Contemporary Productions and How They Have Influenced the Themes of Sophocles' Oedipus the King

to the gods, who always punish it. And that is a second theme of the play, the folly of pride. By refusing to accept his own acti...

Guide to Postproduction for TV and Film by Clark and Spohr

the reader with step by step information, charts, and other information that takes the reader through the entire process from star...

CDC Article Summary and Media Consideration of Product Placement

of showings is taken into consideration (Turcotte, 1995). The "cost per thousand" (CPM)viewers on product placement is generally c...

Children and Media Violence

games and the computer, it rises up between 35 and 55 hours a week (Gentile et al., 2004; 1235). Through this much media exposure ...

Mac Computer Marketing

B, 2004). The ad was strange, to say the least. It was drab, it was in black and white until the woman burst on to the screen and...

Television Show Extreme Makeover from a Sociological Perspective

are lacking in confidence so they believe what the media offers them. The following paper examines one media television show, "Ext...

Powerful Radio and Television Advertising

contention presented above. These ads show how if you just buy Vehicle X you can have the excitement of the sea kayaker and the m...