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Essays 481 - 510

Promotional Strategies of Starbucks

caf?s in malls, airports, office buildings, university libraries and hotels; customers can expect to find Starbucks kiosks at hosp...

Marketing Feasibility of Natural and Organic Food Products

off to perform community service work. The Chubb Group of Insurance Companies practices worker flexibility options allowing emplo...

DEVELOPING COMPENSATION IN ALIGNMENT WITH STRATEGIC GOALS

this is the case (Passios, 2009). If the companys strategic goal is to increase sales, developing a solid compensation plan, combi...

Suggestions for Wal-Mart

through to more human relations school processes, metrics that may be used to measure this may include scores in employee satisfac...

Competitive Strategies and Human Resources

of leadership has shifted significantly from what is used to be, thus also altering the concept of organizational culture. The sh...

History of the Nokia Cellular Phone Manufacturer

In seven pages Nokia is examined in this overview of its corporate history, financial performance, and marketing strategy. Eight ...

Tutorial on How an Organization's Performance Can be Improved

leaders have the conviction of their goals and beliefs and they are wholly committed to achieving the goal (Bennett, 2000). * Con...

BP Mergers

In five pages BP's corporate performance, finances, and employment are examined in a consideration of the impact of its acquisitio...

Marriott Hotels and Capital Structure

In fifteen pages a Marriott Group student supplied case study is examined in terms of corporate goals and accommodating financial ...

Case Study on Texaco

In twelve pages the merger between Texaco and Chevron is analyzed in terms of how to develop future corporate attitudes and strate...

The Mergery of AOL Time Warner

to grow and developed strategic alliance with Tandy through their Radio Shack stores where they supported a new dos based on line ...

Global Video Game Consoles

of Realism There is little doubt that competition is a given factor among most businesses that are attempting to globalize...

Analysis of Nike

than the competitors products (Labich and Carvell, 1995). The groups loyalty to the company is close to fanatical, many even havin...

Business Strategy of McDonald's

has been affected by the economy. In addition, the company has definitely reached the mature stage of its lifecycle -- the compan...

United Kingdom Retailer Next Plc.

as well as the opening of a "mini-department store" with a mens department, womens department, shoe section and a caf? (Next Plc)....

Marketing Analysis of Palm Inc.

short, Palms provide solutions to a variety of executives, whether those executives need data transfer or data storage. Pa...

Market Segmentation's Influence

older teens are close to adulthood, and they can be expected to continue to buy many of the same brands that they bought as teens....

Strategic Management and Its Practical Applications

In seven pages this paper discusses a hypothetical firm in order to illustrate how management strategies including conflict manage...

Internet Strategy of Hewlett Packard (HP)

to keep the companys vision fixed ahead and looking for trends to identify (Zesigner, 1999). New CEO Carly Fiorina, the first wom...

GE Analysis and Diversification Strategy

As the text points out (pp. 246), one of the greatest problems in acquiring or expanding a corporation is the integration factor, ...

Business Uses for Total Quality Management Intervention Strategies

Improving quality of production and corporate performance are discussed in this consideration of how intervention strategies may b...

A Comparison of Air Cargo Systems

8 pages and 7 sources. This paper provides an overview and a comparison of air cargo systems, including existing and planned oper...

Examination of Chrysler Corporation

In twenty pages Chrysler is examined in terms of a corporate financial overview of its position prior to the Daimler Benz merger w...

Becoming a Fortunate 500 Organization by Kenneth Blanchard and Michael O'Connor

authors pursue an outlining of the overall problem in business management as well as the possible systems implemented for change a...

Overview of the H.J. Heinz Company

line and expansive company affiliation, Heinz did not evolve by accident. Its competitive strategy within the foods industry is br...

Microsoft and Bill Gates

company that produced the "worlds first minicomputer kit to rival commercial models...Altair 8800" (Hoyle, 1997, p. Lecture/). Th...

eCommerce Strategy of Dell

In five pages Dell's corporate rise within the personal computer industry is assessed in terms of its ecommerce strategy. Four so...

Small Companies and Electronic Commerce Strategies

In five pages this paper discusses the importance of the Internet in small corporate success with ecommerce strategies the primary...

Case Study of Eli Lilly

In twelve pages the internal and external environments are among the considerations of this comprehensive case study that examines...

Gateway Inc. and the Application of Sales Management Principles

A few years ago, Gateway introduced "Gateway Country" showrooms where consumers can see and use different products. The objective ...