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Essays 91 - 120

The Approach of Multinational Corporations to the Ethical and Social Responsibilities

and ethical responsibilities due to their position of influence; they are able to influence markets, suppliers and in some cases m...

Corporate Social Responsibility And Energy Management

which formed the core aspects of social responsibility today; these are the charity principle and stewardship principle (Frederick...

The Business Strategy of America Online

to form an Internet service "with the simple objective in mind of making online services more accessible, more affordable, more us...

An Analysis of Benetton

would later add sportswear and equipment and textiles to their lineup. The company suffered its first loss in 2002. The original ...

Starbucks Mission And Strategies

was founded in 1971. It began as an entrepreneurial effort by three individuals who opened a coffee retail outlet in Seattles Pike...

Strategy at Bunge

when a firm follows a strategy of diversification, but it is not always an advantageous. For a firm to undertake diversification t...

Analysis of Apple and their Performance in 2008

and style, and by third quarter of 2008 the company was shipping record levels of iPod players, more than 11 million was shipped w...

Managing Large Beverage Firm

This paper discusses several related topics. The first is the difference between leadership and management and includes a report o...

The Localization of Global Businesses

environment is impacting on the way business takes place. China is seeing repaid economic development takes place, the GDP for the...

Is Coca Cola a Good Investment?

not only market share and reputation that are important, it is the financial performance of the firm, with the need to look at a v...

Soft-Drink Advertising

positioned itself a part of the consumers daily life. This is expressed in the companys which incorporates three components: "to r...

The Pension Funds of Coca Cola and PepsiCo in 2009 and the Impact of IFRS on Reporting of Pension Funds

a qualified actuary, under IAS 19 this is recommended by not mandated. The calculation of the obligation is calculated in a slight...

Examining the Brand Equity for Coke

The concept of brand equity is discussed. The concept is then used to examine the way brand equity is created by Coca Cola though...

Comparing Coca-Cola and PepsiCo's Liquidity Position

Using ratios calculated from the figures given in the firms 2013 annual accounts, the current ratio and the quick ratio are used ...

Coke IMC Plan

soft drink. Further, younger consumers generally have fewer concerns over weight. Younger consumers greater levels of phys...

The Concept and Use of Process Costing

for mixing, then maybe department for bottling etc. The first department which starts the production process will make the first e...

Signs and Symbols in a Coca-Cola Advertisement

there is little writing and there is a very clear image. The first signifier to consider is the top line of text, this is all in b...

Coca-Cola SWOT

firms such as McDonalds and at Disney Resorts. It may also be argued that research and development is a strengths with the way tha...

COCA-COLA, BEVERAGE KING AND GLOBAL COMPETITOR

Discuss why Coca-Cola will continue its ability to overcome current challenges to dominate the beverage market. There are 10 sourc...

WORKPLACE DISCRIMINATION AND THE CASE AGAINST COCA-COLA CO.

the company in the higher positions and at the higher pay levels (Big Suits, 1999). Those who make it up the corporate ladder, he ...

Financial Comparison of Coca-Cola and PepsiCo

(b) 10,406 11,374 18,038 20,351 Gross profit (c) (a-b) 18,451 20,570 21,436 22,900 Gross profit margin (%) (c/a x 100) 63.94% 64.3...

Evidence of the Integration of Quantitative Methods in U.S. Society

This 8 page paper provides an overview of the use of qualitative methods in U.S. society. This paper uses examples from AT&T, Coc...

Coca-Cola Marketing Mix

Coca-Cola developed a new formula for coke, which was not appreciated by the consumers. The company quickly reversed the decisions...

Coca Cola Japan and Strategic Marketing

In three pages this paper discusses Coca Cola Japan in the late 1980s and canned tea product strategic marketing and decision maki...

Diet Coke Marketing Plan

In six pages this paper examines Coca Cola in a consideration of a hypothetical problem involving Diet Coke with a recapturing mar...

1990s and Marketing of Pepsi and Coke And Pepsi

In five pages the ways in which Pepsi and Coca Cola provide checks and balances of each other in terms of profitability and market...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Financial Markets and Coca Cola

In sixteen pages the financial market is generally considered with the focus then shifting to Coca Cola with value line informatio...

Paper Issues and Global Banking

In eight pages this student submitted case study on Coca Cola considers global banking and raising capital through commercial pape...

Venezuela Coca Cola

In six pages Venezuela and its market potential for Coca Cola are discussed. Six sources are cited in the bibliography....