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Essays 1441 - 1470

Microbrewery Marketing

for this particular company would likely be older college students (who can drink), single adults who have just graduated from col...

Toyota and Honda Compared

greatest focus currently is China, a country that will likely become the second largest consumers of automobiles by 2010 (behind t...

Film as Seen Through the Feminist Eye

Laura Mulveys book, Visual Pleasure and Narrative Cinema, states "Film reflects, reveals and even plays on the straight, socially ...

Restaurant Operating Company Bob Evans Farms, Inc.

Evans 560 locations to greatly affect its industry is clear. The only route available to the company in improving the performance...

Case Study on Accounts, Project Costs, and Decision Making

required Cost per unit Cost Type P 25,000 6.50 162,500 Type P 20,000 10.75 215,000 Type Q 40,000 14.25 570,000 Type R 30,000 4.00 ...

A Marketing Plan for 'A New You'

question) further. Identify the organizational buyers and consumers As we said in the last section, we need to be careful ...

Promoting the Use of U.S. Tobacco in the International Market

international markets? Are countries doing anything (similar to what the U.S. did) to try to limit smoking and its hazardous probl...

2005 Big Markets Emerging

located all around the world. Garten (1998) identified ten: "Mexico, Brazil, Argentina, South Africa, Poland, Turkey, India, Indo...

Richard Daft's Management Concepts and the Life Cycle Theory

developed lifecycle theories. His theories are more based on organizational design and management. Second, the student has...

Supply Chain Management at Carrefour

Deming (1986) suggested. An example is that several departments in one organization may share a need for a specific item. Rather...

Traditional Airlines Influenced by Low Cost Airlines

be the dominant sector in the next decade, others are less optimistic but still see this is the largest growth sector and as 83% o...

Strategic Planning for the Hypothetical New XYZ Pharmaceutical Company

be amended. Research shows that an excellent strategy template to follow is that of Genentech (Stipp, 2003). Genentechs strategy ...

Dell Inc.

country (Dell Annual Report, 2000). This company has achieved some amazing results, by 2000 the company was selling $50 million a ...

Gay Lifestyle's Socioeconomic Costs

is done. Some might be curious about homosexual sex. In part, these explorations are encouraged by media. Jenkins (2005) charges f...

Activity Based Costing and Its Benefits in a Steinway and Sons Case Study

it where it needs to place the most emphasis of effort. It may be allocating too great a portion of resources to an activity that...

Barbecue Smoker Costs

steel drum. Wilkerson "slices" the drum in half and adds hinges and a grate to create the main body of the smoker. It then adds ...

Keynesian Economics, the GDP, and Fiscal Policy

is there, then supply will grow to meet demand. When there is more demand, there are more jobs, as more people are needed to staff...

The Hidden in Plain Sight Persuaders

basic factor in their lives. In the case of the buzzing that is related to BzzAgent the communication is intended to sell a produ...

Characteristics of Corporate Governance

1998). Furthermore, experiments must be performed in a laboratory and under specific conditions that are detailed by the Home Off...

Investment Choices Assessed

2.38 year payback period and an internal rate of return in excess of 9%, this means that this meets the criteria of the company a...

Costs and Benefits of Computer Mediated Communication

There have been some expected benefits that have also proven to be false expectations. It was expected that computer based communi...

Crest Whitening Strips Proposed Advertisement Campaign

to fill the gap in terms of creating a brighter smile. What is interesting to note about toothpaste, however, is that its one of t...

Ferries vs. Low Cost Airlines Study

scale. 1. Why do you travel with this carrier: work/business personal business recreational (please circle each that applies...

Increasing Spending to Hold Down Costs

decrease costs, which seems to be counter to increasing spending. Increasing spending on diabetic screening and testing, however,...

Harley Davidson and 'Hogs' Marketing

Its sale or function keeps the organization alive and growing. In the case of Harley-Davidson, of course, the product indeed is a...

A BCG Matrix Analysis of Apple

matrix we can see that there are four categories based on four main assumptions regarding the behaviour and attractiveness of the ...

Real Costs and Benefits Determination

over a five-year period. Table 2 demonstrates that the total annual savings at a discount factor of 10 percent is $1,137,210 rath...

Managing Costs Using Common 'Cents' by Saussy

when working toward cutting costs from the inside out: metrics understanding, contractual audits and benchmarking analysis. Initi...

Soft Drink Market and Marketing Communications

can also create a level of identification. Diet Pepsi is very effective at communicating, and as the number one diet drink globall...

United Kingdom Monopolies and Their Cost to Society

the amount spent of research and development was also less. This left some monopolies which would end up lagging behind technologi...