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Essays 511 - 540

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...

The Financial Implications of Undertaking Ecommerce

however, it may also be slightly limiting as the internet may not be the only medium open to e-commerce. The level of trade has b...

International Marketing

difficult competition a mature market in the home nation may push a company looking outwards towards developing markets. Opportuni...

Hubbard’s Cereals Case Study; Strategic Options and Recommendations

advantage afforded by superior profits. To compete in the long term Porter has argued that there should be a source of competitive...

Developing a Marketing a Plan for a Fruit Juice Bar

growth, marketing is the key to business development. For small businesses1 the challenge may be greater due to limited resources ...

Assessing a Web Site

does not know what colour they want there is even the option to allow the artist to choose the colour. Clear pictures of the goods...

Financial Management of Domestic and Multinational Business

unless a domestic company set up a new facility or undertook to subcontract the work, however with the development of the practice...

Financial Management of Domestic and Multinational Business

the management of costs. The movement of jobs to developing countries is one way that costs have been decreased, this was until re...

Quick Lube Case Study

to the past relationship between Super Lube and the franchisee. However, the main issue is that power that Houston will have over ...

Adidas—Will Restructuring Its Business Line-up Allow It to Catch Nike?

and moves from strength to strength as in 1996 the brand supplied a total of 6,000 athletes at the Olympics from a total of 33 cou...

Aqualisa Case Study; The Quartz Shower

water pressure, which when resolved required the insulation of an additional shower pump, and temperature control. The showers, wh...

Civilians Working In War Zones

There is the risk of capture or immediate death or permanent injuries. And, what is only recently being published, there has been ...

Is Wal-Mart Bad For America

employees, salaries and benefits, the kinds of subsidies the company receives, and the pressure they put on suppliers. These are t...

Student Submitted Case Study on ILI

consumers to obtain their good quickly. These elements were those that offered an advantage over other internet auction sites, t...

Overview of Generic Pharmaceuticals

Competition became fierce with more than 1,000 applications for generic drugs in less than a year (Barr Pharmaceutical company, 20...

Case Study of Hyatt Petroleum

In six pages this student submitted case study on Hyatt Petroleum examines company problems and potential solutions are proposed....

Case Study of the Carl Zeiss Company

have been an attractive choice, not only due to their knowledge, but also their location in a different part of Europe, benefiting...

The Capital Structure of Borders Group

by several means, the simplest of which is "simply its market capitalization; that is, the market price per share multiplied by th...

E-Commerce Failures

to place a grocery order online and have it delivered to his home in the metropolitan areas in which Webvan operated. In the days...

Ryanair and British Airways

had in the past, but with the difficulties seen in the aviation industry this may be a reason why strategy should be re-examined f...

Student Case Study on Business and Personal Risks

The current competencies are research and development only. Selling this on has been limited with single purchasers. This means th...

Global Communications Benchmarking

This 3 page paper is based on a case study. Looking at issues faced in a case study on the fictitious company Global Communication...

McKesson (An Overview)

also helps to prevent medication errors through other methods such as bar coding and scanning ("About Us," 2008). This is a firm t...

Hong Kong Aircraft Engineering Company Ltd

net operations profit compared to the year before where net operating profit was $117, this has now increased to $1,000. The fall...

Daily Mail and General Trust

2. Introduction The Daily Mail is a well known UK newspaper, with a long history. The group which publish the Daily Mail; the Da...

Passive Assets And Human Capital

our most important asset" has been around almost as long. If people really are assets, then maybe they should be treated like mac...

Maslow, Herzberg - Wheel, Inc

focused on eating and cannot really concentrate on anything else. Their hunger distracts their ability to think and process. Whe...

Outsourcing by American Firms; Political and Economic Influences and Results

of the associated costs, including health insurance costs and legal costs. There are many areas of outsourcing, one of the major a...

MARKETING PLAN: CRG ASSOCIATES

base this study on commercial and high-density resident. Other things that would need to be considered are the location of...

Design Company in Cyprus

2007). Corporation tax is the lowest in Europe; a flat rate of 10%, next closest in corporation tax rate of 12.5%. In addit...