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Essays 31 - 60

The Financial Crisis and Multinational Corporations

(Wharton University 2009). Some major multinational corporations are living through this economic downturn but they are few and in...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

Marketing Coca-Cola's "Georgia" Coffee Drink

Coca-Cola products are available in virtually every county in the world now, but company leadership recently has discovered that i...

Evaluation of "Analyzing Hospital Readmissions Using Statewide Discharge Databases"

of outcomes of care - Source of unnecessary - and high - costs - Fragmented state to state - Based on varied data * The problem ha...

Marketing Issues; Segmentation

in the way marketing takes place. 2. The Importance of Segmenting For the marketing of a product there are three main ing...

Questions on Marketing Answered

or endorsement from a well known personality. The brand awareness will then create a desire to purchase or an image that may be re...

Market Research

The use of focus groups following on from the distribution and collection of information from question as would facilitate an in-d...

How International Brand Managers Need To Vary Their Marketing Strategies

which means that more positive responses that may be gained in the different areas where there is a strategy that allows for these...

10 Drivers for the Development of Manufacturing Industries in Small Economies

level of income available in an economy to make the purchases it will also increase the pressure on government spending on the wel...

INTERNET MARKETING AND CONSUMER BEHAVIOR

open the discussion, well first point out the differences between traditional marketing and that used for the Internet. Traditiona...

Comparative Analysis of Consumer and Business Marketing

In eleven pages this paper compares business and consumer marketing in a consideration of similarities and differences with a Cari...

Consumption Choices

are cheaper. These effects may be seen even if there is not a drop in disposable income, but there is an expectation that there wi...

Transportation As an Acquisition Cost Impacting on Demand

The writer explains how and why costs of transportation will impact on the demand levels of demand justice the team within consume...

E-commerce; Security and Legal Issues for UK Firms

the internet and then consider the issues of the Data Protection Act and the Distance Selling Regulations. There are many ...

Changing Commodity Prices

being celebrated. For the consumer there is a choice, they can choose when to eat, and this will impact on the price they pay. F...

Generational Cohorts in the UAE

By 2008 there were 1.508 main line connections in use, but the proliferation has been hindered in many areas as a result of the to...

Explaining and Comparing Three Approaches to Leadership

have some commonalities are the transformational leadership model, the team leadership model and leader member exchange theory. By...

Uniform and Adaptive Strategies in International Business; Which is Best?

a company has made the decision to globalise there are many consideration, the decisions not enough. George S Yip outlines a pract...

Determining Statistical Tests

Different types of tests may be used for differing purposes and with different types of data. This paper looks at how univariate ...

'The Wife of Bath's Tale' and Differences in Concepts of What Medieval Women Truly Want

In six pages Geoffrey Chaucer's classic tale is examined from the differing perspectives regarding what Medieval women truly wante...

A Federal Law Enforcement Internship

In a four hundred word essay consisting of one page the desire to participate in an FBI internship program are expressed by the wr...

Fifteen Year Old Student's Personal Essay

Oakham School has given me the opportunity to develop as a student of art, dramatics, and sports. Over the...

Consumer Behavior

they have always purchased (Postrel, 2009). Consumers can no longer purchase a simple chocolate bar or a package of laundry deterg...

Issues in Advertising

products that enhance social relationships); detached--independent and self-sufficient (inclined to buy products that appeal to in...

Pharmaceutical Maketing Ploys and Viagra vs. Levitra

Advertising could be contended to be one of the most influential factors of our modern life. Advertising can, of course, take a v...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

One European Universal Health System

but that is limited to 2 percent of the familys annual income or 1 percent for those who have chronic illnesses (Clarke, 2012). Th...

Answers to Questions on Consumer Marketing

Consumer marketing issues are considered in brief answers to questions consisting of seven pages with such concepts discussed as s...

Consumer Behavior Changes and Marketing Implications

In thirty three pages consumer behavior since the 1920s is examined along with the implications changes had upon marketing with Wo...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...