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Essays 121 - 150

Eat, Drink, and Be Merry by Edell and Schrieberg

truth is that as a population, we seem less able to tolerate even slight discomforts. In fact, we view such discomforts as real pa...

Primary Research Tools

given. This can also be used for statistical analysis as the answers can be coded after the event, however with fewer results ther...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

McDonald’s and Carlton Draught Beer Television Advertisements Compared

In order to assess this two advertisements have been chosen, the 2007 advertisement for Carlton Draught Beer showing groups of peo...

Case Study on the Cola Wars Between Coke and Pepsi

these manufactures have a relatively low requirement for investment, a top cost of $50 million for a concentrate plant will servic...

American Popular Foods History

substances regarded as nutriments, its status as a foodstuff is somewhat ambiguous (2002). Water has actually been considered bo...

Overview of Teenage Drinking

fall along gender lines, with boys imbibing more than girls, statistics indicate that females are every bit as likely to drink as ...

The Sun Also Rises by Ernest Hemingway, Food and Drink

psyche which he has not yet lost. The book did not reach as high a level of commercial success as further books such as Farewell t...

Abilities of New Young Drivers

over-represented in alcohol related driving accidents. Although drinking, binge drinking, and alcohol related crashes are droppin...

The Use of Breathalyzers

a few different models that are used by law enforcement officials today. One device utilized infrared rays, another uses fuel cell...

Drinking, Driving, Moral and Legal Obligations

in contact with drinkers to take action against them. From a legal perspective, the Canadian Restaurant and Food Associatio...

A Lara Croft and Lucozade Marketing Case Study

it is only one of some different variations, all of which may be seen as supporting the main theme of energy, for example Lucozade...

The Physical Realm According to Rene Descartes

examine carefully Descartes famous "cogito ergo sum" statement, which was the original Latin for "I think, therefore I exist" - or...

Crisis Communication in the Workplace

either recanted their story or the FDA found it to be a hoax. This is now a classic case of excellent business communication with...

Food and Drink from the Perspective of Dickens

games, poultry, prawn, great joints of meat, suckling-pigs, ...barrels of oysters, red-hot chestnuts, cherry-cheeked apples, juicy...

Soft Drink Industry Importance of PepsiCo

In eleven pages this paper assesses PepsiCo's position in the soft drink industry with the uses of various strategic models includ...

Women's Alcohol Consumption in the 19th Century

This 5 page paper examines the extent of alcohol use among women in the 19th century. The writer pays special attention to the tem...

Sports Drinks and Marketing Management

In eight pages this paper discusses Quaker Oats, Gatorade, the sports drink industry in a consideration of management, marketing s...

New Product Marketing

In five pages the new product named Juice Bomb Fruit Drink is examined in a consideration of marketing strategies. Four sources a...

Coke and Pepsi

In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...

Screenplays with Historical and Focuses

In five pages this paper examines screenplays with historical and social themes and include discussions of The Wedding Banquet, Sh...

Mountain Dew, Dr. Pepper, and Coke Soft Drinks Compared

little nutritional value, but it is something that people consume anyway. Many people have favorite brands, or at least brand pref...

Advertising Age Article on Minority Teens and Target Marketing

of target marketing. Companies want to go with what is popular and not what just might become popular. Minority teens are now a kn...

Coca Cola, PepsiCo, and Diversity

In twelve pages these soft drink giants are examined in terms of the diversity efforts undertaken by each. Ten sources are cited ...

Analysis of Elizabethan Life

In six pages this research paper discusses work, leisure, food, drink hairstyles, and fashions in this consideration of Elizabetha...

Marketing Strategies in the Ongoing Pepsi v. Coke Soft Drink War

In nine pages an historical analysis of marketing strategies used by these two soft drink giants are compared and assessed. Seven...

Drinking Establishment History

In five pages this paper examines the development of drinking establishments within a historical context. Five sources are cited ...

Academic Performance and Drinking Alcohol

In this paper consisting of six pages the linkage between academic performance and alcohol consumption is reinforced by literature...

Academic Performance v. Campus Drinking

In seven pages this essay considers college drinking in terms of its causes and effects that result in students performing poorly ...

Market Position Analysis of PepsiCo

In five pages this paper discusses PepsiCo's market position in a management case study analysis which also includes industry comp...