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Essays 301 - 330

Understanding the Consumer Decision-Making Process

This 5 page paper summarizes the elements of the consumer decision-making process and considers how marketers can use the consumer...

Brand Marketing

same thing as a relationship so to speak. There are others who argue that people do not have such relationships as Fournier sugges...

If Marketing Aims To Meet Customer Expectations Why Are Consumer Rights Such An Issue Today?

2003). There are many definition of corporate social responsibility, Kotler and Lee define it as "a commitment to improve communit...

Advertising Analysis With Toulmin's Model

and well being, which it openly attributes to making the right decisions in life. The companys "Just Do It" marketing campaign wa...

Analyzing Dream Worlds Mass Consumption in Late Nineteenth-Century France by Rosalind H. Williams

In thirteen pages this paper features a chapter by chapter book analysis on William's examination of how the evolution of consumer...

Models for eBusiness

purchase also includes a range of added extras, such as extended warranties and on site maintenance agreements as well as training...

A Proposal to Examine How The Effectiveness of Advertising May be Improved

with the quote "Half the money I spend on advertising is wasted; the trouble is I dont know which half". This indicated the proble...

Marketing Research Proposal To Identify the Features of Effective Social Networking Media Messages

Social media is playing an increasingly important role in firms marketing strategies. This paper presents a research proposal des...

The Balance Between Society and the Individual in Urban Society

This 5 page paper argues that the urban environment is in reality a delicate balance between society and the individual. The write...

Australian Social Classes and Health Care Inequalities

conflict theory reflects the basic elements of social life (Turner, 1974; Chambliss, 1974). Human nature is defined by myri...

Secondhand Car Sale Case Study

Buying a used car is a transaction which is covered by the Sale...

Social Class Theories and Social Stratification

In five pages this report discusses social classes and social stratification in a consideration of attitudes regarding them and ...

Pre 1914 Democratic Transition

particular that stood out as more detrimental than the next; rather, as each one occurred -- often on the heels of one previous --...

English Social Class Hierarchy in Pride and Prejudice by Jane Austen

In five pages this paper discusses the English social class system as it is portrayed in Pride and Prejudice by Jane Austen in con...

The Focus on the American Middle Class in 1960s through 1990s Advertising Campaigns

In a paper consisting of five pages the ways in which print advertisements have portrayed the lucrative consumer base of the Ameri...

Deregulating Public Utilities in Pennsylvania

This 3 page paper evaluates the pros and cons of deregulating Pennsylvania's electric companies, and argues that deregulation woul...

A Sociopolitical Analysis of Authority

In eight pages the relationship that exists between social class and political ideology is considered in terms of conservatism, li...

CONSUMER DECISION-MAKING AND MARKETING

some questions and issues that pertain to how marketers try to influence the decision-making factors of consumers when it comes to...

The Fluidity of Identity and Consumerism

is a stable concept; shares with a social group and influenced mainly by two variables; nationality and class, but more recent the...

Price Elasticity

demand curve may be steeper as the demand will drop off more rapidly as the price increases. By understanding the elasticity forec...

Multicultural Classroom

instruction in the same manner, and some of them will not truly grasp what is being taught or assigned. If some students cannot sp...

SECOND-CLASS CITIZEN: AN ESSAY

the United Kingdom. Ultimately, though, she realized that maybe the way to get to England was through her husband. Furthermore, sh...

Income Level, Depression & the Elderly

Research has previously shown that depression is a significant predictor of HRQOL. The participants in this study reported their H...

Theodore Dreiser's "Sister Carrie" - Class And Masculinity

of independence and material possessions as a way to shed the discomfort of her less-than-copious upbringing. While Dreiser sough...

Low Class Workers in America and Elsewhere

level, even working very long hours. They may have benefits, depending on the company, but they may depend on public transportatio...

Gillermo Furniture Costing and Case Study

Using a case study provided by the student the writer discusses a number of financial issues, including the importance of understa...

Theorists Barry Glassner and Antonio Gramschi

there should be working class intellectuals, and that one way that these workers allowed themselves to be controlled was by not as...

Females With Dependents and Government Assistance vs. Job Opportunities

In two pages this paper presents 2 hypothetical alternatives focusing on females of lower income who have dependents and how their...

Japan and U.S. Second World War Occupation

of nature. These two factors can be seen in the both the practice of calligraphy., and its design images. In attempting to find ...

Main Components of Aggregate Income, Expenditure, and Output

In a paper of two pages the ways in which aggregate income, expenditure, and output represent the nation's economic system are pre...