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Essays 61 - 90

Niche Businesses and Effective Social Media Marketing

sells instructive courses in building log cabins for personal dwellings or for profit. This being a niche area of business, obviou...

Mexico and Success of Direct Marketing Campaigns

In five pages marketing and theatrical production are examined within the context of Mexico's direct marketing campaigns and the f...

Effective Marketing Communication and Element Integration

In ten pages this paper examines integrated marketing communications in an evaluation of its effectiveness in sales promotion, dir...

Strategy and Direct Marketing

In five pages this distinctively formatted paper explores how companies attractively market their products more effectively than t...

Newborn Ltd

any competitive advantage is that you to stop. It appears that Newborn Ltd has a fairly strong business model, and have a p...

International Expansion

consider various risks. Transaction exposure risk is described as the risk associated with the cost and revenue in terms of a chan...

Marketing and Communications

Proctor and Gamble pharmaceuticals are a lively division. This is a company where it was once the role of the sales representative...

Share Prices and Book Values

patents, copyrights and human capital. The intangible assets are difficult to assess and are rarely included in any accounts, so a...

Media Violence Influences Teen Violence

the radar," so to speak of most parents as research indicates that once children reach high school, parents rarely check the ratin...

New Media and Margaret Sanger

In five pages this paper examines the public criticism directed at women's reproductive rights' crusader Margaret Sanger in a cons...

Implementing Electronic Health Records in the US

In the US there is a requirement for healthcare organizations to use electronic health records (HER), also known as electronic pat...

Edgard Varese

it is not a work that may be argued as influential. It may be argued that his dissatisfaction and frustrations in his personal lif...

Assessing an Investment for a Hospital

an assessed internal rate of return of 4.46%. This assessment was made using the accounting convention of conservatism. However,...

Developing a Digital Marketing Strategy for Southern Comfort

market being forward-looking and technologically able. The question is how can this marketing be undertaken in a more strategic m...

Marketing the Toshiba Tablet PC

experience with the units. The market that the manufacturers want to attract is the consumer market, which may also include the...

Micromarketing

campaigns. In both cases there are smaller target markets, which may be identified by way of different factors, such as geography,...

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...

Technology Implementation at SJMCH, A Case Study

This research paper presents a case study of the implementation of electronic technology at St. Joseph Medical Center at Houston, ...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Business Information Systems, Control, and Security

In ten pages this paper discusses the Singapore Electronic Hotbed Program in an ecommerce overview that examines electronic commer...

Enforceability and Binding 'Clickthrough' Ecommerce Agreements

In thirty pages this paper discusses electronic commerce transactions in an overview of such topics as electronic signatures, clic...

Content of Web Pages and Electronic Commerce Regulations

In eleven pages this paper discusses electronic commerce and the problems that can result due to the content of web pages with nat...

Cosmetics Marketing Case Study

the United States. In Canada, most manufacturers that use fragrances and scented products belong to national associations that est...

Global Marketing Strategy; With Specific Attention on the Automotive Industry

new buyers. It is also notable that the firms which have had the greatest drops are those with the weakest marketing, whol...

United Kingdom's National Health Service and Technology

In five pages this paper examines the NHS of the UK in terms of the impacts that have resulted from technological developments wit...

Banking Industry and Electronic Security

type of cryptography (2000). The Mississippi Secretary of States office for instance describes a digital signature as "a computer-...

Case Study of Dad's Pet Care Company

Care, 2004). The product line has expanded from dog biscuits to a variety of different types of dog and cat foods (Dads Pet Care, ...

Employees and Electronic Monitoring

made it almost imperative for employers to monitor their employees actions on the Word Wide Web. While this sounds like some sort ...

Report Proposing the Adoption of Electronic Health Records

additional costs of transcribing existing active patient records. The implementation will also incur additional operating costs,...

The Marketing of the Melbourne International Film Festival

critic" and one can appreciate how the cognitive process may be impacted by allowing them see themselves as a potential critic. ...