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Essays 151 - 180

Competitive Environment and Customer Retention

In eight pages the benefits of customer corridor mapping and the ways in which it can be used in increasing customer satisfaction ...

Study Questions on Philips Electronics

In five pages business strategy, value chain methodology, and core competence questions regarding Philips Electronics are examined...

Internet Banking

In a paper consisting of ten pages Internet banking is examined from customer and banking perspectives and also considers how one ...

Service and Customer Satisfaction

In six pages business services are examined in terms of improving customer satisfaction with more emphasis on the customer and les...

Sociocultural Values in The Makioka Sisters by Junichiro Tanizaki

In five pages this essay discusses Westernization of Japanese society in an examination of sociocultural values within the context...

Strategic Communications at Starbucks

Starbucks mission statement is concise yet provides a "plumb line" against which to measure decisions. The statement reads, Estab...

Strategic Plan for Dell

computer users - and therefore buyers - insist that they will not purchase another Dell computer unless and until Dell provides so...

Companies and Their Unique Methods of Customer Relations Management

In twenty five pages the Customer Relationship Management efforts of Webvan.com, Dickssupermarkets.com, HomeGrocer.com, Amazon.com...

Integrity

of integrity illustrates characteristics that are all but required in the military. A military individual is expected to put thems...

Ritz Carlton Hotels and Guest Satisfaction Improved Through Customer Information Databases

staff member who hears or sees information that they believe will make the guest more comfortable (Berinato, 2002). The Ritz-Car...

L.L. Bean Memo to Customer Service, Poster, and Speech

be in contact with customers by telephone, Internet, email and "snail mail," with the most common forms of initial contact being b...

4 Articles on Purchase and Inventory Control Management Reviewed

or a cheaper alterative will do the same job. This is the way of controlling spending, but to management costs and spendin...

A University of San Francisco Admissions Essay

I have pursued additional readings in this area and believe that the study of ethics is an important component to personal and pro...

Narcissistic Persona and Body Aesthetics

personal recognition" (Benis, 2001). For decades, theorists have applied different psychological perspectives to an understa...

Airlines and Customer Satisfaction

In ten pages airlines and customer satisfaction are discussed in light of the number of formal complaints filed to the Department ...

Family in Anna Karenina

The sociocultural values represented by the family unit are the focus of this analysis of Anna Karenina....

Tourism, Hospitality and Customer Relationship Management

In meeting customer needs, many industries have moved to customer relationship management. This paper examines CRM, what has made ...

Fixed Rate Contracts and Acme Crating

In a paper consisting of nine pages the method development of designing fixed contracts for firms that are satisfactory to supply ...

Ameritech's Culture and Customer Service

In thirty pages Ameritech following its SBC Communications' acquisition is examined in terms of its present state of competition a...

United Airlines' Marketing Audit

In twenty pages this paper presents a marketing audit of United Airlines in a consideration of financial performance, customer dis...

Age of the Dot Com and Customer Service

the mall to go Christmas shopping. Today, online shopping provides an alternative for weary shoppers. But one thing that people ca...

US Societal Values and the Progressive Era

since the latter 1800s facilitated greater and greater industrialization. With that industrialization the ethic of hard work beca...

Issues of Higher Education in the UK

collages of further education that take children on at sixteen in offer these in place of A or AS levels there still funding probl...

Target Marketing Methodology

illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...

Data Use in CRM

technology" (Clow and Baack, 2007; p. 360). CRM is most effective when "customers have highly differentiated needs, highly differ...

The Impact of Corporate Culture on Customer Services - A Proposal for Case Study Research

The writer presents a proposal to assess the link between corporate culture at an airline and the reasons for poor levels of custo...

McDonald's Pricing

of McDonalds and 20) Analyze the pricing strategies and tactics followed by McDonalds Formerly the undisputed leader in the...

Customer Service

so forth and so forth. The cycle repeated every month until I finally gave up trying to correct it. However, as soon as the contra...

TECHNOLOGY, CUSTOMERS AND THE EXAMPLE OF VOLVO

to paying customers. If paying customers are put off by an employees attitude (due to his/her frustration), its a sure bet the cus...

If Marketing Aims To Meet Customer Expectations Why Are Consumer Rights Such An Issue Today?

2003). There are many definition of corporate social responsibility, Kotler and Lee define it as "a commitment to improve communit...