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Essays 211 - 240

Egypt's Market for Durable Goods

In five pages this paper considers Egypt's consumer market for durable goods in a discussion of size, laws, and influences. Four ...

Pharmaceutical Industry Marketing Environment

marketing within the pharmaceutical industry: Social and cultural forces/consumer behavior. Factors to be considered include: * Th...

Harley Davidson and 'Hogs' Marketing

Its sale or function keeps the organization alive and growing. In the case of Harley-Davidson, of course, the product indeed is a...

Merger Between K Mart and Sears

merger has yet to actually take place (though approval seems to have been obtained), many experts, needless to say, have many ques...

Research Proposal for Sri Lanka's Re Branding

Lanka and which is most likely to succeed. Sri Lanka is an island in the Indian Ocean and has a developing economy, the GDP is $...

2005 Big Markets Emerging

located all around the world. Garten (1998) identified ten: "Mexico, Brazil, Argentina, South Africa, Poland, Turkey, India, Indo...

Levi Strauss and the Denim Industry

environment ,may be analysed though the 4 Ps. The actual product we can see are premium priced and are competing with other maj...

Aviation and Marketing

But these days, for the most part, price tends to be the dominant factor when it comes to competition; price and loyalty through f...

Failure of UK's Sainsbury's?

The null hypothesis will be that the consumer experience is satisfactory once the customers are in the store, meaning that the pro...

Concerns and Issues when Launching a U.S. Business

employees are more aware that their jobs are more secure than they might be in the U.S. Because of these factors, factors such as ...

A Profile of Boots

and two speakers. Fifty years later, however, ...my own household has three cars, five telephones (not including three cell phon...

The Great Transformation by Karl Polanyi and Market Pattern Evolution

trade, external, internal and local. The nature of external and local trade is basically non competitive, as it generally encompas...

McDonald's and Problems with Marketing

psychological approach, not selling the product, but a perception and image that is associated with the brand. Marketing a brand ...

Technology and Organizational Change

The authors have pointed out that the conventional research of the time had worked toward obtaining evaluations of other proposals...

Pepsi, Coke, and Innovative Product Production

in obesity among children in America. To meet this challenge, the company developed low-fat chips, in fact, PepsiCo was the first ...

Overview of European Monetary Union

In five pages the European Union and the European Monetary Union are examined in a discussion of the issues that relate to each al...

17th and 18th Century European Military Education

In twelve pages European military officer training during this time period is examined in a discussion of informal British approac...

American Economic Growth and Productivity

product is defined as equal to governments compensation of employees, or the wages and salaries paid to government workers. Gover...

European Community Development Issues

Italy, Luxembourg, the Netherlands, and the former West Germany formed the European Economic Community (EEC) to provide a higher c...

Federal Communications Commission's Cable Television Rules for Program Access

for the consumer. However, since the original Act was introduced the market has seen an increase in fees for the consumer and a de...

European Disease Brought to North America

In five pages the settlement in North America by the Europeans is examined in terms of the disease the Europeans introduced to the...

Furniture Purchasing Distinctions

In six pages the ways in which furniture is bought by consumers are examined in a consideration of determining factors such as soc...

Uniform Code Value, European Law, Contract Law, and the 'Battle of the Forms'

In 28 pages the impact of globalization on twenty first century European contract law is assessed in a paper trail that covers amo...

European E-Commerce

A paper addressing the current state of European e-commerce. The author suggests strategies for American businesses releasing Eur...

Consumers in Latin America

In seven pages this paper examines Latin American consumer buying habits in a consideration of research models and consumer focuse...

Nation State Status and European Citizenship

the wars fought over the last century, and more, have had the rise of nationalism as a root cause. This is certainly the case for ...

Availability and Choice of Goods

In three pages consumer's choice of goods are assessed through monetarism theory, cost curves, and how availability and cost are a...

Behavior of Consumers and Music's Impact

In eight pages this paper examines how retail environment and the choice of products are influenced by music and how this impacts ...

The Use of Psychology in the Development and Use of Brands

positive impression of the product and help to stimulate demand. In order to assess this the first stage is to consider how and wh...

Leaders Views on the EU

In five pages this paper examines how various leaders of Europe view the European Union as presented in Margaret Thatcher's A Fami...