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Essays 61 - 90

McDonald's Hamburgers Are Better Than Burger King's Hamburgers

The hamburgers of these two fast food giants are contrasted and compared in a persuasive essay consisting of five pages. Four sou...

Sliders - A White Castle Case Study

has also become very diversified. Almost any hand-held food is found in the quick service restaurants, like chicken wings and chic...

Syria and the Market of Fast Food Franchises

by the organisation which the effect, in understanding them the organisation is in the best position to influence them (Thompson, ...

Quality Initiatives and Customer Service Employee Retention

After implementing quality initiatives and becoming the first service organization to win the Baldrige Award, the company realized...

Fast Food Crew Member Job Analysis

is to carry out the operational function of transforming the raw ingredients into the finished product and delivering the experien...

Analysis of The McDonaldization of Society by George Ritzer

rationalization. In a similar manner, for Ritzer, the fast food restaurant is the paradigm of McDonaldization. In both cases, ther...

McDonald's and Problems with Marketing

psychological approach, not selling the product, but a perception and image that is associated with the brand. Marketing a brand ...

Analysis of an Advertising Age Marketing Article

experiment there. At a recent franchisee meeting, the group came up with twelve ideas for new sandwich possibilities (MacArthu...

Brand Analysis of McDonald's

company. While many people thought that the suit was ridiculous it was bad publicity for McDonalds. Another problem is the recent ...

Promotion and Pricing in the Fast Food Industry

really with the kid across the counter. Or the manager who brings them that extra cup of coffee" (McCarthy, 2000; p. 7B). Custome...

Wendy's, McDonald's and Distribution Channel Development

To keep the product and surroundings uniform across all regions - thereby allowing the customer to be assured of the type of food ...

Impact of the Baby Boomer Generation

food is a thing that is sold. It is a physical substance or an article of commerce. People think of commodities as corn or grain ...

3 Article Reviews on Children's Health

a significant clustering of fast food restaurants within a 1.5 mile radius when compared to other non down town areas. The researc...

Issues in the Service Industry

In six pages and 2 parts this paper discusses the UK airlines industry and an in house fast food merchandising comparison and cont...

Fast Food Wars Between Burger Giants McDonald's and Burger King

In two pages this paper examines the competition of these fast food giants. Eight sources are cited in the bibliography....

Positive and Negative Aspects of Fast Food Restaurants

to the fact that fact food restaurants are continuously enlarging their portions, and constantly offering to "supersize" meals, so...

Demand Determinants

In fifteen pages a fast food restaurant hypothetical case study is used in a consideration of demand determinants and how to use a...

McDonald's and Marketing Services' Approaches

In eight pages this paper examines the various marketing service methods available to the McDonald's fast food chain. Six sources...

A Burger King Analysis

In five pages this fast food franchise is evaluated in terms of parent company Diageo background, franchisee details and a SWOT an...

Business Evolution

In three pages the evolution of a fast food chain as the result of declining business is considered with an examination of marketi...

Secular and Biblical Management

In four pages secular and biblical leadership as each pertains to a business setting are considered with a discussion of several b...

Analysis of Sonic, Incorporated

In ten pages this paper presents a business analysis of the Sonic, Inc. fast food conglomerate in an examination of their solid ...

Social Environment at McDonald's Qualitative Analysis

to mind is that of a researcher in a white lab-coat who is jotting down notes on a clipboard while observing the research subjects...

Fast Food Restaurants and Nonsmoking Policies

In five pages this paper examines fast food restaurant environments, the health issues represented by inhaling second hand smoke, ...

Piaget Affirmed Through Naturalistic Observations

Numerous theories have been formulated to explain a childs relationship with their world....

Changing a Fast Food Outlets Structure

general management structure and approach may be seen as reflecting the concept of scientific management as the structure of the w...

Operations Improvement Plan

quality of the food deteriorates or the temperature drops below the required minimum. If we consider chicken restruants t...

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...

McDonalds and the Use of Activity Based Costing

(Cardos and Pete, 2010). The firm sells may different types of product, including chicken nuggets (known as McNuggets); this is ...

The Application of Organizational Politics and Leadership Theory in a Fast Food Restaurant

by examining the way that it can interfere with the normal organizational processes, such as recruitment, promotion, rewards and g...