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Essays 361 - 390

Adolescent Children of Alcoholic Parents

In a paper consisting of ten pages the impact of parental alcohol abuse upon adolescent children's behavior and effects upon their...

Academic Performance v. Campus Drinking

In seven pages this essay considers college drinking in terms of its causes and effects that result in students performing poorly ...

Alcohol on the College Campus

is apparent that raising the legal drinking age to 21 has not discouraged many young people from drinking alcohol. In a 1997 study...

Campaigns Against Drunk Driving

In five pages campaigns designed to prevent drunk driving are examined in this overview of various techniques employed along with ...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Study on Norway's Market Attractiveness

In eight pages this study considers imports of sports drinks and the market potential of Norway. Four sources are cited in the bi...

Academic Performance and Drinking Alcohol

In this paper consisting of six pages the linkage between academic performance and alcohol consumption is reinforced by literature...

Drinking Establishment History

In five pages this paper examines the development of drinking establishments within a historical context. Five sources are cited ...

Competitive Market Audit and Analysis of Gatorade in Nigeria

combating dehydration, which was limiting their performance- hence Gator....ade. ...(The marketing phrase,) "Gatorade made the dif...

Southern Slaves and Freedom Songs

followed the North Star in the Big Dipper to get oriented on which direction to travel (Curtis 34). Hidden within the lyrics of ...

Keeping 21 as the Legal Drinking Age

In five page this paper examines the history of drinking age legislation and presents the argument supporting it remain at 21 and ...

Company Profile of Rolling Meadows, Illinois' Whitman Corporation

A Whitman Corporation company overview is presented in six pages with future recommendations for this soft drink bottling company ...

Marketing Strategies in the Ongoing Pepsi v. Coke Soft Drink War

In nine pages an historical analysis of marketing strategies used by these two soft drink giants are compared and assessed. Seven...

MADD

In five pages Mothers Against Drunk Drivers is examined with the social ramifications this organization represents also discussed....

Dangerous Game of Binge Drinking

The University should not be a breeding ground to perpetuate this problem, it should provide an atmosphere of learning to deal wit...

VIRTUAL DRINK DRIVING GAME: MARKETING STRATEGIES

There are a couple of target markets for this particular product. The main target market will be young drivers, between the ages o...

The Marketing and Distribution of Red Bull

place in private, and the attempted on an invitation-only basis, but are then used in marketing, may be televised as seen with the...

FEASIBILITY ANALYSIS: GAME ON INC.

Presents an overall feasibility study for a fictitious video game entitled "Drink Up!" There are 3 sources listed in the bibliogra...

BUSINESS PLAN: GAME ON AND “DRINK UP!”

A business plan for the fictitious company Game On! Inc. and product Drink Up! There are 5 sources listed in the bibliography of t...

DRINK-DRIVING VIRTUAL REALITY GAME: MARKETING OVERVIEW

asked to describe the six macroeconomic environments within the larger macro environment, and discuss the trends and theories pert...

ELABORATION LIKELIHOOD MODEL AND DRINKING/DRIVING EDUCATION

Uses the elaboration likelihood model of consumer behavior for suggestions on how to encourage teens not to drink. There are 7 sou...

Flunking Out of College, the Causes

Prickhart (2009) writes that what happens to make young people associate in bars and drink, especially in college, is that the per...

Drinking Glass Recalled

they offer a special purchase item. In May and June, 2010, the company offered a set of Shrek drink glasses for $1.99 with a Happy...

WATER FOUNTAIN, COMPONENTS AND REPLACEMENTS

certain areas) (Frankel, 2007). The water not used drains into the sanitary drainage system (Frankel, 2007). There are pl...

ARSENIC AND THE EPA: A POTENTIALLY COSTLY SCENARIO

reduce arsenic in water, without a true understanding of how much arsenic is too much. Needless to say, no one wants any...

Wine in The Odyssey

reader how "everything well stowed, the wine in jars, and the barley meal, which is the staff of life" which indicates that wine r...

Eat, Drink, and Be Merry by Edell and Schrieberg

truth is that as a population, we seem less able to tolerate even slight discomforts. In fact, we view such discomforts as real pa...

Primary Research Tools

given. This can also be used for statistical analysis as the answers can be coded after the event, however with fewer results ther...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

Alcoholism & Underage Consumption of Alcohol

on the Mothers Against Drunk Driving (2010) website, the total costs associated with underage drinking and its consequences are $6...