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Essays 61 - 90

Ford Motor Company Assessment and Recovery Strategies

and was unveiled on the 10th of January at the New Delhi Auto Expo (Overdorft, 2008). When looking at the power...

Assessment of the Ford Motor Company and a Recommendation for Future Strategy

accounts for 20103. This indicates the company is robust and has been able to adapt, but there are still many stresses in the en...

Comparison of the Goals and Organizational Structure of General Motors and Ford in 2010

61% stake in the firm to reduce its holding and the firm (New York Times, 2010). However, despite these pressures it may be argu...

Toyota Motors; The Move Towards a Fragmented Market Approach

drivers, with cards segmented by size and style into generally accepted segments or categories (Kotler, 2003; Hooley et al, 2003)....

Marketing the Harley Hydrogen Cycle

Currently there is no commercially-produced motorcycle operating on hydrogen fuel. After years of trial and error, however, there...

Automotive Market's Microeconomic Analysis

to decide to purchase a new car and commit to years of high payments when consumer confidence is low or when the households primar...

Domestic Market Challenges of GM

2002 (General Motors, 2003). Car sales declined by 6 percent and truck sales declined by 8 percent as compared to October 2002 sal...

Marketing The Chevrolet Malibu and Cavalier

This paper analyzes various marketing strategies used by General Motors (GM). The author focuses on the marketing behind two Chevr...

Websites and Marketing

The competitive advantage of the site is not immediately apparent, as the site looks easy to use. In looking at some sections ther...

Kerry Group plc - Case Study

dairy farmers in County Kerry, Ireland in 1974. It began under the name of the Kerry Co-operative Creameries. The farmers involved...

Automotive Robotics Venture

Sales 100.00% 7,139,826 100.00% 6,610,950 Cost of goods sold 62.00% 4,426,692 64.00% 4,231,008 ---------------- ---------------...

Ferrous Products Co. v. Gulf States Trading Co.: A Legal Brief

money Gulf States subsequently attempted to sue Metallic, based on the invoice that was originally issued. Metallic informed Gu...

Co-Leadership

happen in small informal groups than in those groups within a formal organization or business firm. Even so, there are still found...

Australia's Auto Market

boost, 2008). Market Share Toyota held a 20.21 percent share of the Australian market in 2006 (The Australia Automotives Re...

Issues with an Early Retirement and Redundancy Scheme

order to understand the impact that the early retirement plan is having on company. 2. The Pension Schemes The starting point to...

Ethics of the Ford Pinto

design engineers did not intend for the Pinto to be dangerous in rear-end collisions, so the Kantian perspective essentially would...

Ethics of the Ford Pinto

deaths resulting from the Pintos faulty design because no one at Ford could know the future. Certainly design engineers did not i...

KELLOGG COMPANY AND INTEGRATED MARKETING COMMUNICATIONS

- its in a constant battle with rival General Mills for the number one spot in the U.S., while getting a run for its money by the ...

Marketing Case Study of GLT

model. The decision has been made to retain the model of the hard sided case, even though there is a movement towards a frame wi...

Market Structure Analysis of the Yankee Candle Co.

closely related to what the Yankee Candle does, which is specialize in candles. There is some product differentiation as the Yank...

Merck and Company Inc. Business and Marketing Philosophy

In fourteen pages this paper discusses the business and marketing philosophy of Merck and Co. There are at least 12 sources cited...

Long Term Memory, Motor Learning, and Modeling

In twelve pages this paper discusses how modeling affects long term motor memory maintenance and motor learning development. Ther...

Social Theory and Michael Moore's 1989 Documentary Roger and Me

In five pages this paper applies symbolic interactionism and conflict social theories to Michael Moore's documentary of onetime Ge...

Ethics and Laws Involving Motor Vehicle Safety

In six pages this paper discusses motor vehicle safety in a consideration of ethics and the National Traffic and Motor Vehicle Saf...

Moving Mountains by Leon Sullivan

In eight pages this autobiography by General Motor's first African American board member is reviewed and his global corporate infl...

General Motors' Labor Relations and Management

In five pages this paper discusses how unions impact upon General Motors' operations in this consideration of management and labor...

Organizational Pluralism and Unitarism

the production line had been a tool that management used against labor in the auto industry from the days of Henry Ford, when the ...

Can Organizational Behavior Explain Failures?

culture and organizational behaviour may be seen as very different from Toyota. When looking at the way organization operate the...

Culture of China and Corruption

last indefinitely (Ettorre, 1994). The reassurances were of little comfort to expatriate managers who were in the position of hav...

GM Designers and Engineers

about designers and engineers. Before the Regal/LaCrosse debacle, it appears that engineers called the shots; they didnt work tog...