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Essays 91 - 120

From the Invention of the Automobile to the Kent State Massacre

1. How did the mass production of the automobile affect...

A Comparison of Timex and Rolex from a Marketing Perspective

a very high level of disposable income. The range is designed for both men and women, there is no targeting of children. This is a...

Aqualisa Case Study; The Quartz Shower

water pressure, which when resolved required the insulation of an additional shower pump, and temperature control. The showers, wh...

UK Automotive Market

way in which cars were classified. If we use these 9 classification, the Mini would fit in the supermini, however, these are figu...

U.S. Software and Software Consulting Industry

market of $221.9 billion, this indicates not only that it is the fastest growing sector of software sales, but also that the sales...

Japan, American and European Cars

motor vehicles were sold, 180,166 of them were not Japanese brands (Kyi, 2003). German brands had the greatest share of foreign ca...

Internet Automobile Shopping

In eight pages shopping for automobiles on the Internet is considered in terms of the marketing challenges faced by sellers in thi...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

Marketing Case Study - Amber Inns in 2005

large industry but it is one that is highly fragmented. The structure of an industry can have a major impact on the way that the f...

Marketing and Communication

In ten pages marketing and the concept of communication are examined in an example of the Mercedes Benz ML model automobile, five ...

Autobytel.com Marketing Case

In six pages this paper discusses the Internet automobile seller Autobytel.com in a consideration of competition and how to devise...

Global Automobile Industry and Generational Changes

In eight pages this paper examines how the U.S. market has been changed since 1985 in terms of the American and Japanese auto indu...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

Cars and Gender Differences

In five pages this paper examines the gender differences regarding the purchase and uses of automobiles with market segmentation a...

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Architecture and Marketing

while attracting the customer. Promotion, as we mentioned above, is letting the target market know about the product (or service) ...

Home Depot's 5 Year Marketing Plan

products but that has grown to the point where the average Home Depot store has approximately 130,000 square feet and stocks betwe...

Marketing Plan For The Automobile Association (AA)

to assist members whose autos break down or who need directions in order to get from one place to another. Consumer services exte...

Overview of the Luxury Automobile Market

many items are covered, there may be issues that have not been evaluated. Please address any questions you may have concerning the...

Tutorial Marketing Plan on Snowboard Shop

were snowboarders (Maguire, 1999). Since 1992, snowboard sales have increased by as much as 30 percent (Berner, 1997). Industry s...

Cablevision and The Cable TV Industry

If we isolate out industry consideration to the cable television companies that we can look this as a mature industry. In 1997 the...

Automobile Industry Competitors Detroit and Japan

Japanese Toyota Fore Runner and the Japanese Nissan Pathfinder are leading the pack in sales. Even though General Motors Corpora...

Automobile Industry and Teamwork

severely constrained leading to an environment where decisions and information had a slower and more limited value. Even where mor...

Decisions Involving Industry as an Ecosystem, Psychological Testing Prior to Employment, and an Automobile Plant Closing

In five pages this paper answers 3 questions on these decision making topics. There are no other sources listed....

Foreign Markets' Investment

In five pages this paper consider such topics as the Euro and the currency crisis in Asia in a discussion of foreign bonds and sto...

Japanese Automobile Industry

automakers focus on the dynamics of that relationship and how well the assembler performs. Instead, these authors investigated the...

Analysis of the Property, Casualty, and Automobile Insurance Industries

even increased position on top. Although it can be difficult in this industry, the indications are there that Progressive will con...

Automobiles' Power Windows

explains it this way: "a small electric motor is attached to a worm gear and several other spur gears to create a large gear reduc...

China's Role in the International Steel Industry

and put them to sound business use meant to be the only ones doing so. Business people did not recognize the value of competition...

Marketing and Ethics

products. They sell images, values, goals, concepts of who we are and who we should be--they shape our attitudes and our attitudes...