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Essays 481 - 510

Comparing Marketing Stragtegies/Quaker and Weetabix

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

eProcurement Implementation and Development Strategy

In twenty six pages this paper examines how an eprocurement development strategy is implemented with strategy, strategic choice, a...

Athletic Footwear Promotional Strategies

In ten pages 2 athletic footwear promotional strategies are created with an advertising copy sample and the strategy that best tar...

Consideration of International Strategy for Douja Promotion Group Addoha SA

the tourism industry was set to grow at 10% per annum. The group already has some significant interests in this sector; as such it...

Strategy Recommendations for Perpetual Mercy Hospital

ambulatory facility design to offer a range of services to individuals within the area. The research indicates that it will appeal...

Are Generic Strategies Obsolete

Porter identified are: entry barriers, buyer power, supplier power, threat of substitutes, and competitor rivalry (Quick MBA, 2007...

Toyota and the Influence of the Customers

and this has been allowed for in the way that products have been brought to market, there is also consideration of the way that th...

A Case Study Concerning the Move to Electronic Patient Records

The aim is to change the NHS culture to an information culture that will maximise recourses through an appropriate infrastructure....

Google’s Decision to Launch an Operating System

strategy to be successful, attracting the same customers to make use/purchasers of the new products the company is best served by ...

Marketing Plan For A Robotic Vacuum Cleaner

This is a product which will appeal to a broad range of users, including those who do not like vacuuming or sweeping,...

Toyota 2004 - 2009 This 16 page paper is written in two parts and considers

the position and changes within Toyota between 2004 and 2009. The changes and continuing aspects of strategy, competitive advantag...

Strategies and Performance of Caterpillar Inc.

of loans to help dealers sell their equipment as well as insurance and other related services. This support initial sales and ongo...

IT's "Bleeding Edge?"

to an end, rather than being an end in itself. The statement arises from consideration necessary in strategic planning, and of co...

The Problems at Segway

the public were just not ready for such a different product (Kher 48). However, there are many revolutionary products introduced t...

Two Approaches to Business Strategy

In a paper consisting of eight pages two approaches to business strategy are examined as reflected in the articles 'The Concept of...

Financial Topics

In twelve pages finance topics including organizational cash flow, the DuPont assessment model, fund managers and mutual fund port...

Plan to Win at Merck

to be minimized by assuring that plans are very clear and that there is a recognition of the interdependencies between the differe...

Essential Strategies

and defined two types of competitive advantage. These are cost advantage and differentiation. These are two different ways a compe...

Brand Strategies; Promoting Reebok in the International Market

the theory to Reebok. When a company has an international brand the choice of the way the promotions are managed will star...

The Organization v. The Strategy

strategy, with different types of strategy approaches being used. The idea is that strategy can determine actions and the way in w...

Pricing Strategy for Alma Products Inc.

higher price. However, this may also be difficult, as higher priced products will take longer to establish market share, this is a...

Negotiating a Downsizing Settlement at Gamma

pay for the further redundancies the facilities may be sold of as development of commercial property. This would lead to the redun...

International Marketing

difficult competition a mature market in the home nation may push a company looking outwards towards developing markets. Opportuni...

The Classical, Evolutionary, Processual and Systematic Approaches to Strategy

way in which the planners and the markets are highly fallible (Thompson, 2005). The last of the four approaches is that of systema...

Marketing Audit: FedEx Corporation

that can enhance profitability; and * Placing FedEx Kinkos under the famous FedEx light of innovation and creativity. Immed...

Kolb and Managing Anger

theories (Smith, 2005). The following pages discuss anger and anger management incorporating Kolbs four elements of learning in ...

Wal-Mart Banking in Mexico

The Finance Ministry in Mexico have formally approved Wal-Mart and issues a licence for Walmex (Wal-Mart de Mexico) (Adler, 2006)....

Human Resource Strategy for Quality Service: The Hilton Group PLC

for tangible and intangible aspects of the service. Staff were encouraged to be innovative, however there was also a level of dece...

Teaching Math - Effective Strategies

The student population was diverse in all respects. The researcher found that students in the "technology-enriched classrooms . . ...

Food Lion LLC - Marketing Analysis

assortment of products at such low prices because it takes advantage of technological advances (Food Lion, Company, 2007). It also...