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Essays 121 - 150

Marketing Practices and Germany's Marketplace

individuals personal standard of living or that of his or her family was a far more important objective than dwelling on or justif...

AN ANALYSIS OF THE GERMAN WINE MARKET

succeeding in this country. Doing Business in Germany - An Overview There are several things we need to discuss about...

Wal-Mart’s Failure in Germany

existing competition. It was with this initial move that the problems may be traced as beginning. There were already indicators o...

Marketing Gourmet Food for the French Market

high quality service reflecting the positioning (Hooley et al, 2007). The market potential is very large, France is the largest ...

Apple’s iPad

similar operating system to that found in the iPhone, with the device controlled by the a multi-touch LCD screen. The device has a...

Expansion Plan for Tim Horton

target markets located in the urban areas. It is also noted that English is widely spoken, which will help to reduce any barriers ...

China As a Business Destination for a US Logistics Company

English speaking countries. However, although the barriers may be low, the decision on markets may be best considered by looking a...

Game Theory for a New Entrant

look at the existing market conditions and consider the way a firm may be able to compete. Where there is an oligopoly there are c...

Singapore Airlines Marketing Mix

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...

How Should Coca-Cola Compete in the Alternate Beverage Market?

Coca Cola may be the leader in the soft drinks market, but it is in second place in the global alterative beverage market, and thi...

Selling Luxury Cars in China

The Chinese market for luxury cars is increasing. The writer looks at factors which are impacting on the market and the way demand...

A Career In Marketing

Competition levels are very high, and with many new graduates and the need to cut costs many firms have reduced on their graduate ...

Pharmaceutical Maketing Ploys and Viagra vs. Levitra

Advertising could be contended to be one of the most influential factors of our modern life. Advertising can, of course, take a v...

Environmental Factors In the Marketing of McDonalds

of marketing to children and the sale of happy meals. This targets families with children with meals especially designed for them ...

Aqualisa Case Study; The Quartz Shower

water pressure, which when resolved required the insulation of an additional shower pump, and temperature control. The showers, wh...

Fashion Research Paper on Interchangeable Pockets or Hoods

market compared to the older teenage market (Simpson et al, 1998). This is a trend that does not appear to be decreasing (Euromoni...

Nokia

This 15 page paper examines Nokia in 2007 and the challenges it faces in its home markets. The paper gives a background to the dev...

Economics of Tourism; Croatia and Serbia

The economy benefits from more money entering the economy internationally and then moving around the economy domestically. The tou...

Pfizer Inc. Animal Health Products Case Study

poultry industry has been innovating in order to create more demand for its products. The poultry industry has been able to add va...

Central Bark Dog Daycare Marketing Plan

meet the needs of most dogs and owners where there are special health or well being considerations, as long as the dogs are happy ...

Will Fresh and Easy be a Success?

time to increase market share and be in a position where they can become a dominant player in the US market, this is also going to...

Marketing and Porter

be gained by asking certain questions, such as: Why do customers buy from this company, i.e., what needs do they have that cause t...

Should Governments be Intervening in the Credit Crunch?

Federal Reserve in the US extended the normal lending period to 30 days at the same time as reducing the discount window interest ...

Plan to Increase Business for Dubai Internet City

free economic zone under the concept of clustering, allowing films of a similar nature in the same or similar industries in the sa...

Hershey and the Irish Market

1894, with the creation of a sweet chocolate coating for the caramels that were being produced by the firm (Hersheys, 2009). This ...

Consideration of the Brazil for Investment by a Biomedical Technology Firm from the United States

These types of development are reflected in the healthcare that is demanded and expected (Bilton et al, 2006). In terms of the so...

An Assessment and Marketing Proposal for New Student Loans

marketing is understood and the context of government backed financial products is considered to guide the way that the future mar...

The Business Environment in Taiwan

This paper is written in the style of a report examining the potential of Taiwan, and its environmental conditions, as a potential...

Hutchison Whampoa Limited; Operations, Potential Expansion and Marketing Challenges

include any ship of the UKs largest port; the Port of Felixstowe, as well as Harwich International, Thamesport and a major interes...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...