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Essays 1861 - 1890

How Airbus Competes with Boeing

Airbus were able to obtain a total of 7,181 orders and deliver 4,218 aircraft, while Boeing only gained 6,360 orders and delivered...

Management Accounting Case Study

The writer looks at the case of Dumbellow Ltd., a firm manufacturing three product lines, but suffering losses on one of those li...

Singapore Airlines Marketing Mix

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...

The Rise of Deutsche Bank

Deutsche Bank has become a financial institution. The writer looks at the way this occurred; based on a case provided by the stude...

New Tools for Marketing

Included in this report are names of companies who are using social media to market their products. Starbucks and Ford are success...

S-D Logic - A New Paradigm for Value Creation

The writer reviews an article entitled "On value and value co-creation: A service systems and service logic perspective", which ad...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Delectables Corp Case

This essay is about a company in the peanut food industry. The essay responds to a number of ethical issues regarding the case. In...

Ad Analysis, Dior Rouge

This essay pertains to an 2013/14 ad for Dior Rouge, which features Natalie Portman. The motivation that the ad provides for purch...

Strategies to Diversify in Medical Education

This paper has several related sections: argument for diversifying products and services of medical university, possibility of ent...

Layouts of Organizations

In a paper of six pages, the writer looks at organizational layouts. Product layouts and process layouts are compared and contrast...

A Strategy to Market Air Travel Services for Pets

The writer presents an outline strategy to market a new service offered by an airline, to facilitate the carriage of pets in the m...

Porsche - Reflections of the Influences on the Buyer Decision-Making Process

The paper is written in a question-and-answer style, looking at a range of issues concerning the by decision-making processes for ...

Animal Feeding Operations

Very few independent farms product meat and crops today. Instead, there are huge corporations that are involved in these activitie...

Socialness of Marketing and the Impact of Hedonic and Utilitarian Satisfaction

The paper is a summary of two articles on marking dealing with the value of hedonic and utilitarian values, one in the satisfacti...

Influences in the Chinese Market

China offers potential for exporters of many products, This paper assesses the potential for wine to be exported to china by looki...

Oil and Gas Exploration

This paper discusses a company that view themselves as explorers and they do explore for oil, gas, and liquid gas from sand. The p...

Tobacco Regulations, Are They Enough?

This paper concerns the health risk associated with use of tobacco products and asserts that tobacco regulation is adequate at thi...

PURCHASING QUESTIONS -- PETSMART

Focuses on environmental forces that might impact purchasing decisions for products and services at PetSmart. There are 3 sources ...

MARKETING PLAN FOR YUMMY BRAND CUPCAKES IN AUSTRALIA

Discusses how a a fictitious cupcake product can be marketed in Melbourne, Victoria, Australia. There are 3 sources listed in the ...

Mediamark and Simmons Market Research Bureau

which has the aim of measuring and presents results on all adult Americans, including the Latino and Hispanic populations both Eng...

Business Plan; Groovy Rags

Groovy Rags has the aim of filling the gap with a highly differentiated, but fashionable, range of clothes and accessories for me...

Agritech Case Study

best solution will be that which satisfied the demand and has the lowest associated costs. The different variation on the ...

Influences on Supply and Demand

There are many ways fo cionsideitn this, one is with the use fo a demand equiaion. There are many aspects that can be placed into ...

Fair Trade In The United Kingdom

items (Oxfam, 2007). In 2005, "Oxfam sold ?3.4 million worth of Fairtrade food" (Oxfam, 2007). These included a vast assortment of...

Improving Cost Accounting with Resolute Hospital Billing®

Associates "reported that it expects to record $200 million in bad debt expense in the fourth quarter due to an increase in self-p...

Madcap CraftBrew and Bottleworks: Zebra Beer Continued

the individual retail customer that the company needs to focus on in its effort to increase sales to a sustainable level. T...

Selling Pokemon to the West

it. This demonstrated that it was possible, however it was determined that there was a large potential. The games that were devel...

TiVo: Creating A Need

for exploiting opportunities while avoiding internal weaknesses, becoming more likely to gain competitive advantages. The followi...

Business Plan for a Golf Course in China

economy. At the same time there has been increased interest in China for sports that have been traditionally associated with the ...