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Essays 841 - 870

Simultaneous Distribution in the Film Industry

of the industry. Steven Soderbergh is the director of Bubble, Wagners first film targeted for simultaneous distribution. Though ...

Last Samurai & Breakfast at Tiffany's

pain and trying to find herself as she divorces herself mentally from her poor beginnings when she was married at fifteen to a hor...

Role of Environment in 3 Burials

him, has him exhume Estradas body and for Norton to accompany him on a journey across country to Mexico in order to keep his promi...

Birth of a Nation/Racism in 2 Scenes

"historical facsimile" of the House of Representatives for the State of South Carolina in 1870 (Dirks). In this scene, the audienc...

Spielberg/Catch Me If You Can

Frank Abagnale issued a statement on his companys web site that explains his perspective on the literary design of both his book a...

Death of a Salesman/Pursuit of Happyness

he has always valued charisma over actual skill or knowledge. This point is shown in a flashback in which Willy asks his oldest ...

Peaceful Warrior, A Film Review

and shown how Dan could overcome his greatest fear-"how to live life when unable to one thing he does well: gymnastics" (Petruska)...

"The Stepford Wives" Then And Now: Opposites

movie is how one family uprooted from the rat race to resettle in a slower paced community. Shortly thereafter it becomes clear t...

Strategy at and for General Motors

"employee pricing" incentives, eliminated Oldsmobile after a century of continuous production and formed alliances with others. T...

Coca-Cola and Pepsi - Cola Wars

help to increase the overall market size, which has had significant costs. But as consumer tastes change and market demand shift a...

Planning the Marketing of a New Restaurant in Australia

in well with the current market trends. Opening a restaurant where the differentiation is gained not only with the menu itself, b...

Z-Wing Marketing Strategy

operators, or the market is dominated by only a few operators, even if they are operating under subsidiary companies giving a domi...

Nokia in China

market and market share is growing in a rapidly expanding market (Yin, 2006). For Nokia, or any of the companys existing or pote...

Marketing Cape Town to the Commercial Envitonment

the shore of Table Bay, the city was officially founded in 1652 by Jan van Riebeeck, as a halfway point/supply station for the shi...

Soft-Drink Advertising

positioned itself a part of the consumers daily life. This is expressed in the companys which incorporates three components: "to r...

The Marketing of Real California Cheese

and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...

Business Plan for a New Ethnic Restaurant

themselves can be communicated and embodied within the organizational culture. However, it is also an organization where there are...

An Overview of Integrated Marketing Communications

from the traditional business approach to advertising, wherein advertising functions were viewed as existing apart from "other pro...

Needs-Based Marketing

is considered to be more fundamental than the one above it, and so on, such that a person cannot fulfill needs from higher levels ...

Marketing and the Need for Integrated Communications

the strength of the marketing mix approach is that it is highly adaptable and customizable to specific product-oriented contexts; ...

3 New Marketing Suggestions

existing facilities to produce and sell these burgers. The requirements in terms of addressing the burgers can be met by the exist...

SONY PLAYSTATION AND MARKET RESEARCH

has done so. Its Wii console, for example, was developed specifically to attract non-gamers (typically young males). In fact, it c...

Health Care Product Marketing

favorable. For one thing, patients typically complain of excessive pain in relation to the treatment, and this pain does not alway...

Are Global Brands Destroying Local Culture?

be applied to developed and developing markets alike, where dominant products reduce the demand and viability of local products th...

The Plan for Setting Up a New Hostel for Backpackers

the potential sources of revenue and reduce the risk associated with the project. The facilities will include a pub/bar which will...

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...

Nestle - A Case Study in International Marketing

business paradigm wherein overseas expansion is necessary simply to remain competitive for many companies, rather than being reser...

A Marketing Campaign to Encourage responsible Water Usage

a message that will be impact on the values and help to create a new generation of more water conscious citizens. The image of the...

Recommendations for a Spa - Services and Marketing Improvement

provided impacts on this, but other influences will include the vision of the firm and the values that they project (Higginson, 20...

Marketing for Nurse Practitioners

place to be bought by customers" (Ehmke, Fulton, & Lusk, 2012). Marketing ones abilities in the right networks is essential for an...