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Essays 451 - 480

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

Case Study of McDonald's

In eight pages a company case study of McDonald's includes financial performance, marketing mix, strengths and weaknesses, and glo...

Case Study on Fairfield Inn Hotel Management

In eight pages this hotel management case study on Fairfield Inn includes its organizational structure, problems and the pros and ...

New Private Investigation Agency Marketing

In seven pages this paper examines opening a private investigation business in a consideration of the 4P's marketing plan....

Articles on Marketing and Business Reviewed

In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....

Food and Beverage Policies and Purchasing Practices

In eight pages this paper discusses policies and purchasing practices of restaurants and hotels as they pertain to beverages and f...

Trend Towards More Load Funds

In five pages a Wall Street Journal article on the disappearance of no load funds from the investment market is reviewed....

Management Practices in Nursing Homes

In twenty pages this research paper discusses management practices as they pertain to nursing homes in a consideration of ideologi...

Hotel Human Resources Management Theories of Peter Senge and Edward Deming

In seventeen pages service industries and hotel HRM are examined within the contexts of the Learning Organization theory of Peter ...

Indochina's Hotel Management

In six pages this paper discusses advertising, security, personnel and management training as each topic pertains to Indochina hot...

Motivation and Hotel Employees

In twenty pages this paper examines the hotel industry with the all important consideration of staff motivation. Twenty three sou...

Travel Industry and Customer Service

as Poly Tours" (Lunn Poly, 2000) was founded in 1888 with the aim of providing "holidays abroad at reasonable cost for the student...

Travel Agency Marketing

with the data being recorded often being predominately numerical, it is suitable to be used as a method of determining cause and e...

Theorists and Theories of Management

achieving efficient operation. In his well known example of the operation of the pin factory, Smith (1776) describes the division...

Hotel Industry and IT

a joint venture called The Hotel Industry Switch Co (THISCO). THISCO linked airline computer reservation systems and a majority of...

Political Ideology and Management Style

pointed out in the article itself--to embrace typical customers service ideology, which is not to complain. The author asks if the...

Gap Customer Service and Marketing Communications

and other community events, marketing communications is another area in which the GAP can make its presence known. One way in whic...

Hospitality Business Development

blossoms into action with the assistance of a solid plan. The business we will discuss today is the hotel/resort of Carmel Apple...

Financial Analysis of a Hong Kong Hotel

of the two profitable components of the hotels business is encouraging. It is in the business of providing guest rooms, and incre...

Rainbow Plant Food New Marketing Plan II

marketing strategy. Not only will Rainbow Plant Food color the foliage but also at the same time it feeds the plant a healthy bal...

Bonsize Plant Hormone Marketing Case Study

be somewhat doubtful as to the results they will get with the product, it was decided that television marketing would be important...

Ritz Carlton Hotel Company and Quality

employee, from top management to housekeeping, in supporting customer satisfaction and quality service (pp. 16). Partlow also ex...

Strategic Case Study of Four Seasons Hotels

Issy was released exclusively through the New York Four Seasons Hotel (Ty.com, 2002). This was a very successful branding exercise...

Post 911 US Tourism Industry

closed its doors and stranded many of its passengers and aircrew literally in mid-trip, before the airports even reopened. When a...

Strategic Study on Dendrite

In five pages a student submitted case study on Dendrite's strategic position is presented in terms of choices regarding U.S. mark...

Marriott Hotel Chain and Change

In six pages this paper examines how Marriott hotels changed to remain environmentally competitive. Fourteen sources are listed i...

Proposition for Human Resources Development

in employee skills often threatens an employees sense of importance within the existing business structure (Luthens et al, 1999). ...

Overview of Hotel Facilities Management

types include two singles, double, queen or king. Each room, regardless of size, has a microwave oven. There is also a small desk ...

Ritz Carlton Hotels and Customer Service

high standards even in minimum service because of its receipt of the Baldrige award. The Baldrige award is directly linked ...

Tutorial on Hotel Industry Performance Appraisal Fairness

In ten pages this tutorial paper examines performance appraisals in terms of definition of concept, model sample, and interview si...