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Essays 91 - 120

The Independence of Auditors; the Australian Perspective

of independence. Independence in different roles not only the role of the auditor, but also independence within remuneration and s...

Marketing in Different Scenarios

Marketing may be guided by the marketing mix, but the way marketing take place will vary depending on the different scenarios in w...

Knowledge and Success Factors in Project Management

and measurement. This is an initiating point and is errors are made here subsequent processes will have the potential of compoundi...

Integrated Communications Marketing Plan for Ecotourism

Within this market there are different segments. Tourism may be traditionally classified in terms of what is being undertaken, for...

IT Security Ethics - Assessing the Differing Approaches

and academic institutions, the concept has spread to address the basic concern of what behaviors are appropriate when dealing with...

How and Why Marketing Is Important for Turk Heavy Transport

with Kotler. Tim Cohen (2007) defines marketing in very simplistic terms as "to find out what your customers want and then give ...

Is Organic Food Really Better

This paper looks beyond the popularity of organic food and towards the more applicable issues. Ecological balance is one of the m...

Business Issues in sub-Saharan Africa

Sub-Saharan Africa has some of the poorest countries in the world. They also have some of the most corrupt politicians and busines...

Proposing to End Violence Against Women Bill H.R. 1248

In a paper consisting of six pages the 106th Congress's bill proposal addressing the issue of violence against women is discussed ...

Significant Constitutional Issues

In nine pages this paper examines issues important to constitutional history including the Equal Rights Amendment, affirmative act...

Government Dependency: The Most Important Issues Facing America Today

this challenge relates to the phenomenal changes health care has undergone over the last couple of generations. The evolution of ...

An Important Public Health Issue, Obesity

This paper pertains to obesity and the writer specially discusses how the terms "epidemic" and "pandemic" are defined in regards t...

Educational Administration and 10 Important Issues

ability to overshoot its traditional counterpart in virtually every area. Correspondingly, the findings indicated how charter-exc...

Overview of Important Global Issues

In six pages significant global issues including DNA selection of baby sex, deforestation, euthanasia, family, divorce, genetic en...

American Criminal Justice System: Three Important Issues

that are sent to them by the courts" (Jerin, 2004). What serves as a viable alternative, however, is highly suspect to being infl...

Important Factors Present in Issues that Reach the Formal Agenda

The writer looks at the influences which may impact whether or not an issue gets onto the formal agenda in the US. The discussion ...

Important Issues in Project Management

role of the project manager? * Are there differences in the skills needed by project managers undertaking different types of proje...

IS CUSTOMER LOYALTY IMPORTANT TO A MARKETING STRATEGY?

Examines whether customer loyalty is absolutely necessarily to a successful marketing strategy. There are 8 sources listed in the ...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...

Marketing a Hospital

business plan, the role of different stakeholders all decision-makers, and the way that the leadership should be involved with the...

IBM Systems and Technology Marketing

had to recover from losses that the firm may be argued as becoming one that was more marketing oriented. The firm certainly undert...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

The American Market for Cable Based Telephone Service

penetration rate for television services (The Net Economy, 2002). This indicates the level of importance that has been attached to...

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

Nail Varnish Marketing

to the individual attention as well as the exclusivity of specialist cosmetic counters. The perception of the products is also imp...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Electronic Media and Direct Marketing

of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...